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How to Write Sales Copy When the Standards Don't Apply | Men With Pens

Men With Pens

And the next time you have sales copy to write for a client where the standards – money and success – really do apply, ask yourself why customers want them for and for what purpose. Get us to write your sales copy. Reply Stacey Cornelius ( @thestudiosource ) March 31, 2010 at 10:39 am Taylor, welcome to my world.

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Should You Go Back to School? | Men With Pens

Men With Pens

People want to see your portfolio, your testimonials, and your professional-looking website. If you keep seeing clients come to your sales page and run off without buying, you probably want to take a class in writing killer sales copy that converts. Especially since no one cares about your degree. That’s right.

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How to Avoid Wasting Your Blog Client's Money | Men With Pens

Men With Pens

By offering guest post services to your clients, they’ll enjoy benefits such as: Their name on the lips of their competition Content that will be syndicated across MANY blogs More page views direct to their sales copy, higher conversions and targeted visitors There’s more you can offer your clients instead of blogging services.

Blog 51
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Emotional Benefits: Are You Using Them Enough? | Men With Pens

Men With Pens

Allow me to demonstrate in a fictitious piece of sales copy targeting my teen: “Dearest daughter of mine, Imagine it’s the end of summer and the last day of work. Well pack your web copy full of emotions that get them jumping out of bed and practically throwing their money at you. That rockstar feeling?

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Why Web Copy is More than Just Words | Men With Pens

Men With Pens

Help your web copy get read by new clients who can’t wait to hand you money for the services you offer. Get your sales copy read. If you need killer copy that hooks in new clients and gets them reaching for their wallet, contact us today. We write the words that get you noticed – and get you the sales.

Copy 52
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The secrets of a top copywriting pro | Men With Pens

Men With Pens

James: Do you ever feel guilty writing sales copy? Writing sales copy is noble and necessary. To read part 1 of this interview, go to Pro Copy Tips where I ask Dean about how he got started, the best job he ever had, and the single biggest mistake copywriters make today. Really down to earth person.

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Is Your Education Useless? | Men With Pens

Men With Pens

That fascination is one of the reasons why I’m now so interested in sales and marketing. Good sales copy can make people happy, sad, worried, frustrated… anything you want. Ultimately, good sales copy is all about convincing some complete stranger’s brain that whatever you’re selling is a great idea.