2010 Copy Portfolio Sales Copy 
Men With Pens
MARCH 30, 2010
And the next time you have sales copy to write for a client where the standards – money and success – really do apply, ask yourself why customers want them for and for what purpose. Get us to write your sales copy. then you can really break down those barriers of skepticism that come into the average sale.
Men With Pens
MAY 2, 2010
The ad copy on a box of CDs. Now imagine the web copy on your site. If you’re not telling your readers to go and look at that copy, it’s getting no more attention than the instructions on your toothpaste box. And that copy is a lot more important than the features on that box of CDs. Get your sales copy read.
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Men With Pens
JUNE 13, 2010
James: Do you feel there’s an “ethical&# type of copy and a “snake oil&# type of copy? I think writing copy is a little like being a lawyer. Now, if you know something is a lie, you have to make a personal decision about whether you want to write the copy. Writing sales copy is noble and necessary.
Men With Pens
MARCH 11, 2010
By offering guest post services to your clients, they’ll enjoy benefits such as: Their name on the lips of their competition Content that will be syndicated across MANY blogs More page views direct to their sales copy, higher conversions and targeted visitors There’s more you can offer your clients instead of blogging services.
Men With Pens
APRIL 6, 2010
People want to see your portfolio, your testimonials, and your professional-looking website. If you keep seeing clients come to your sales page and run off without buying, you probably want to take a class in writing killer sales copy that converts. Especially since no one cares about your degree. That’s right.
Men With Pens
MAY 30, 2010
Allow me to demonstrate in a fictitious piece of sales copy targeting my teen: “Dearest daughter of mine, Imagine it’s the end of summer and the last day of work. If your web copy is putting your visitors to sleep, contact us today. Þórey Ómars ( @thoreyo ) May 31, 2010 at 5:53 am Ha! That rockstar feeling?
Men With Pens
DECEMBER 13, 2009
When you get right down to it, I’m in sales. I’m in the business of getting people to buy whatever you sell through great copy and eye-catching design. That fascination is one of the reasons why I’m now so interested in sales and marketing. Good sales copy can make people happy, sad, worried, frustrated… anything you want.
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