Remove 2017 Remove Art Director Remove Editorial Remove Storytelling
article thumbnail

How Content Marketing Became Brand’s Trusted, Unified Source

Content Marketing Institute

“Nobody just buys the art … They want the stories behind the art.”. This callout from the second issue of JLL’s Ambitions magazine comes from an interview with Alex Voss, who the magazine calls “the Anthony Bourdain of brand storytelling.” HANDPICKED RELATED CONTENT: 4 Secrets of Great Storytellers. Build on results.