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How to Create Pillar Content Google Will Love

Content Marketing Institute

You can do this with your content and climb the mega mountain of Google search. Working backward step by step, you can create a valuable piece of long-form content – and create a map on how to blaze that trail the next time. A high website authority indicates the content is more trustworthy and credible by search engines.

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Amplify Your Top-Performing Assets With This 3-Step Curation Process

Content Marketing Institute

For example, mining user feedback shared through social channels, posted in your comments section, or offered in conversations with your sales team can reveal valuable insights you can use to prioritize your curation efforts. HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate).