Content Marketing Institute

MARCH 1, 2018

And we hired a full-time inbound marketing expert to generate leads through landing pages and nurture those leads through an evolving set of email sequences. It only made sense that we called the project Social Media Lab. HANDPICKED RELATED CONTENT: Your Content Team Can Sprint With Agile Marketing. Register today. .

Brand 91

Brand IT Editorial Team Social Media 91

Content Marketing Institute

OCTOBER 26, 2017

Unbounce , which has his landing page. In addition, 70% of top performers rate project management flow of their content-creation projects as ‘excellent’ or ‘very good’ versus only 36% of all respondents. To create a high-performance website for a startup (or any business), “Build a beast with a billion landing pages.”

Pharmaceutical 95

Pharmaceutical Landing Page Marketing Editorial Team 95

Content Marketing Institute

OCTOBER 8, 2018

Let’s look at the main inefficiencies of the old model one by one and consider how each impacts a video marketing project and the brand itself. You can only accurately answer this question if you know what the purpose of the video project is. Analyze your #video project; consider how you might position it to relate closely to audience.

Marketing 108

Marketing Editorial Team Promotion Social Media 108

Content Marketing Institute

AUGUST 1, 2018

Your editorial should tell 1 story instead of many disconnected pieces, says @MicheleLinn. While there are many ways to do this, one approach that works well is to use a survey-based research project to bring focus to all of your editorial. I love how the team details what it expected the data to show and the actual findings.

Editorial 78

Editorial Content Editorial Team Projects 78