Remove 2020 Remove Ad Copy Remove Landing Page Remove SEO
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The 5 Best PPC Companies of 2020

Neil Patel

While they focus on other aspects of digital marketing like SEO and email marketing , PPC is a huge part of what they do. KlientBoost — Best for PPC management + landing page design. Strong PPC campaigns go beyond excellent ad copy , design, and targeting. They helped Lime Ricke, a swimwear brand, achieve a 5.2x

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What is the Difference between Paid Search and Organic SEO?

ContentWriters

To drive web traffic through search marketing, you can choose between two major categories: paid search and organic SEO. In this article, we’ll explain the difference between paid SEO and paid search, how to use paid search effectively, and organic SEO strategy for improving search engine results page (SERP) ranking.

SEO 105
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Supporting Small Business Saturday with 2020-Conscious Marketing

Moz

In 2020, it’s time to turn up the local SEO industry’s dial on conscious spending. In 2020, AmEx is placing special emphasis on shopping locally to help SMBs remain viable amid the challenges of the public health emergency. As of August 2020, 163,735 total U.S. Small Business Saturday’s date this year is November 28th.

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AI Content Generator – 23 Free & Paid Tools + Features & Tips

Backlinko

I added these details: “$9.99 For the tone of voice, I chose “fitness fanatic”: And then let Jasper generate my content: Features Search engine optimization (SEO) : Jasper has Surfer SEO integration, so you can create perfectly-optimized content with just a few clicks. You’ll never lose that much-needed ad copy again!).

Content 67
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How to Detect and Improve Underperforming Content: A Guide to Optimization

Moz

That’s what SEO is all about nowadays, right? Compared to when I started working in SEO (2014), today, content is consistently one of the most popular topics covered at digital marketing conferences, there are way more tools that focus on content analysis and optimization, and overall it seems to dominate most of SEO news.

Content 74
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Maximize Return During Tough Times Through Testing

Moz

Any predictions about what to expect in 2020 for marketers was no doubt lightyears off what we’re experiencing now. The reality is, every industry is being affected in different ways in 2020. We’ve measured positive results for clients in varying industries and in different platforms by changing aspects of the ads we ran.

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How We Became Digital Marketers in Just One Summer

Moz

Our digital marketing class this summer did not give us credits that count towards graduation (in fact, some of us graduated in Spring 2020), nor did it give us a grade. We also became certified in Google Ads Search along the way. It shows what’s coming from paid (Google Ads), and what’s coming from organic search.