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How to Run Responsive Display Ad Campaigns

Neil Patel

This is because most businesses are going digital, increasing their reach online, and leveraging paid ads. To help you stand out from the crowd, you should consider running responsive display ads. What Are Responsive Display Ads? Google Responsive Display Ads are your typical Google Display Ads with a twist.

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How to Target Generation X Through Paid Ads

Neil Patel

Why should you customize ads for a Generation X target market? We’ll take a look at who these consumers are, what experiences might influence how they respond to advertising, and a few best practices to make sure you hit the mark with your ads. Why You Should Target Generation X Through Paid Ads. How Old is Generation X?

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A Deep Dive Into Facebook Ads: How to Create, Optimize, and Test Facebook Ads

Neil Patel

As a savvy internet user, you might think no one clicks on Facebook ads. How do you get them to click your Facebook ads? Many marketers who have tried Facebook ads, especially in their early days, decided that Facebook advertising doesn’t work. You can learn more and create your first ad at Facebook.com/advertising.

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AI Content Generator – 23 Free & Paid Tools + Features & Tips

Backlinko

Some of its most useful templates include video script outlines, blog idea outlines, photo post captions, and social media ad posts. When I was creating an ad with the Facebook Ad Primary Text template, I had to use three prompts. I added these details: “$9.99 You’ll never lose that much-needed ad copy again!).

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How to Make Productive Use of ChatGPT: Q&A with Elisa Lorello

Jane Friedman

You write that ChatGPT can “streamline your writing process and progress by generating text quickly, reducing the time spent typing or brainstorming.” I did the same writing copy for Amazon ads. ChatGPT gave me some ideas to work with, and I then created copy in my own words. Oh, definitely a lot of terrible titles!

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How to Detect and Improve Underperforming Content: A Guide to Optimization

Moz

Example: you hope to rank with a text-heavy blog post for a “how to” keyword where Google is prioritizing video content. If the two differ, it’s definitely worth investigating the reason, as this means Google isn’t respecting the canonical directives placed on the page — check official resources to learn more about this.

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A/B Testing: Definition, How it Works, Examples & Tools

Neil Patel

It can be used to test everything from website copy to sales emails to search ads. A/B testing is a marketing strategy that pits two different versions of a website, ad, email, popup, or landing page against each other to see which is most effective. Create two versions of the same ad, landing page, etc.