Contently

MARCH 2, 2023

Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023. TikTok is probably the best-known platform for brand videos. But there’s another short-form video format taking social media by storm: Social Reels. How, you ask?

Brand 134

Brand Social Media Entertainment Food 134

Smart Blogger

JUNE 6, 2023

Navigating the world of social media management and looking to grow your online presence? In this article, we’ll dive into social media, covering the 101 info first and then sliding into actionable techniques to skyrocket your brand’s digital footprint. What is Social Media Management?

Social Media 73

Social Media Management Media Brand Awareness 73

Neil Patel

APRIL 5, 2021

alone, digital food advertisement is an incredibly competitive market. What Makes Food Advertisements Unique? Without creative marketing campaigns, the food industry could be pretty dull. Luckily, there are so many ways to bring food to life in digital food advertisements. Great Food Advertisement Examples.

Food 83

Food Advertising Ads Creativity 83

Neil Patel

MARCH 25, 2021

American pet owners are some of the biggest spenders online , pet food and pet supplies being second only to vitamins for e-commerce. In fact, direct-to-consumer (DTC) pet brands have exploded in popularity: Over five years, the online pet product sellers saw a compound annual growth rate of 24 percent. Why do cats: Purr? Like boxes?

Ads 129

Ads Food Brand Awareness Marketing 129

Neil Patel

JANUARY 12, 2021

Many brands are using Boomerang to connect, engage, and drive brand awareness. In this social media age, creating shareable content is essential. This helps grow your brand and get your content in front of the right people. How about capturing the chef adding seasoning to the dishes? Why Use Boomerang?

Social Media 117

Social Media Media Marketing Brand Awareness 117

ContentWriters

OCTOBER 14, 2022

Even if you’re not familiar with this particular tune, it’s safe to assume you’re well aware of the way these two iconic brands fight tooth and nail to dominate the beverage market. Coke vs. Pepsi ads, such as blind taste tests , have become classic ads that have spawned similar campaigns for other brands.

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Ads Food Marketing Advertising 98

Neil Patel

MARCH 17, 2021

Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. In order for your ads to be successful, you need to understand the demographics and characteristics of Gen Z so you can tailor your campaign accordingly. Not necessarily.

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Ads Advertising Social Media Recruitment 145

Smart Blogger

JUNE 27, 2023

Creating an effective brand awareness campaign feels like trying to solve a puzzle, doesn’t it? The Power of Brand Awareness Campaigns If you observe the world of business, you’ll find a common thread that successful brands share: A deep, lasting connection with their audience. Potent brand awareness.

Brand Awareness 101

Brand Awareness Brand Social Media Utilities 101

Neil Patel

MARCH 23, 2021

One of the most effective ways to promote your podcast audience is using paid ads. Why Should You Create a Paid Ad to Promote Your Podcast? Paid ads provide a fast and effective way to promote podcasts and increase brand awareness. Here are a few other benefits of paid ads: Widen reach: Not getting enough listeners?

Promotion 118

Promotion Ads Landing Page Brand Awareness 118

Smart Blogger

JUNE 6, 2023

Navigating the ever-evolving landscape of branding in 2023? Let’s untangle the puzzle of brand awareness together. It’s no secret that your brand’s visibility can make or break your business, but how do you make your brand not just seen, but also remembered? What is Brand Awareness?

Brand Awareness 78

Brand Awareness Brand Social Media Collaboration 78

Neil Patel

FEBRUARY 9, 2021

For many years, traditional marketing offered brands the choice of print, TV, or radio advertising if they wanted to get the word out about a new product or initiative. By the 1980s and 1990s, as advertisements flooded all media channels, companies began to realize standing out would require offering something different.

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Ads Marketing Social Media Advertising 132

Neil Patel

AUGUST 20, 2021

With the right persuasive commercial techniques, you can inspire viewers to get involved with your brand, engage with your new content, make a direct purchase, or better: make multiple! 4 Elements of Persuasive Commercials and Ads. Any persuasive commercial ad should have one goal: to get their customers to do something.

Persuasion 138

Persuasion Ads Advertising Copy 138

Neil Patel

OCTOBER 14, 2021

Black Friday ad campaigns are one of the quickest way to drive revenue. Do Black Friday Ad Campaigns Make a Difference? You can leverage this audience interest to improve your revenue by using effective Black Friday ad campaigns. Top 8 Black Friday Ad Campaign Tips. For example, look at this ad by First Hotels.

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Ads Ad Copy Social Media Copy 125

Neil Patel

MARCH 15, 2021

This confusing picture makes it challenging to target millennials through paid ads, but don’t let it put you off. Let’s look at who millennials are and how you can use that data to create targeted ads that will convince them to convert. However, these insights need to inform your paid ad strategy.

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Ads Advertising Manufacturing Social Media 122

Smart Blogger

JULY 13, 2023

Ready to make your brand the talk of the town? Intrigued by how big brands harness this magic? Intrigued by how big brands harness this magic? Think of buzz marketing as the art of igniting excitement around a product or brand, so much so that it spreads through consumers like wildfire. Let’s begin!

Brand 69

Brand Marketing Social Media Brand Awareness 69

Neil Patel

FEBRUARY 25, 2021

Facebook carousel ads offer marketers and entrepreneurs a compelling way to introduce their products and services to customers. Now, how can you leverage Facebook carousel ads for your own social media strategy? Let’s start with the basics of carousel ads. Let’s start with the basics of carousel ads.

Ads 116

Ads Landing Page Brand Awareness Social Media 116

Neil Patel

OCTOBER 14, 2021

If you still think Facebook and Twitter are the be-all and end-all of social media marketing tools, think again. Aside from feeding obsessions with exotic destiny vacations and gourmet food, the real strength of Pinterest is the integrated features of its business accounts. Connect with Your Other Social Media Platforms.

Brand 145

Brand Social Media Marketing Keywords 145

Backlinko

MAY 14, 2024

For example, if you search for “healthy foods,” you’ll get a list of questions people ask about the topic. Such as, “Are healthy foods more expensive?” Knowing your target audience is concerned about the cost of healthy foods gives you insight into one of their challenges. That keeps the brand cohesive across marketing channels.

Marketing 102

Marketing Social Media Keywords Engineering 102

Neil Patel

MARCH 17, 2021

When used properly, these ads enable your brand to gain visibility and attract more followers, click-throughs, and app downloads. But how much do Twitter ads cost? Naturally, the cost of Twitter ads varies for every marketer. Let’s start with the factors that influence the cost of your Twitter ads.

Ads 118

Ads Advertising Promotion Social Media 118

Neil Patel

JANUARY 28, 2021

With gifs, brands can entertain and engage their target audiences in a way plain text or static images just can’t. In this article, I’ll show you how you can find and use gifs throughout your marketing plan to increase engagement, make your brand relatable, and entertain your audience. How ow does this relate to marketing?

Promotion 133

Promotion Brand Entertainment Social Media 133

Neil Patel

MARCH 16, 2021

Advertisers were quick to jump on this trend, and Americans began seeing tourist ads show up in their favorite print magazines and newspapers, making travel one of the most sought-after experiences of modern life. 10 Ways to Target Tourists With Paid Ads. Creating high-performing tourist ads is not always as easy as it seems.

Ads 116

Ads Landing Page Advertising Sales 116

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. However, despite 90% of marketers claiming to use Facebook Ads , there are still many who try and fail to generate positive conversion rate results. So, knowing how to target your ads to a custom audience is important.

Ads 113

Ads Landing Page Advertising Copy 113

The Hoth

MAY 9, 2024

It refers to promoting a brand’s products and services through digital channels, such as: Search engines through SEO (search engine optimization) Email Social media Digital content (videos, blogs, infographics, etc.) PPC (pay-per-click) advertising Paid ads (YouTube, banner ads, etc.) Learning opportunities.

Digital Marketing 98

Digital Marketing Marketing Copywriter Copywriting 98

Neil Patel

JANUARY 14, 2021

When you hear the phrase corporate branding, you might think of industry titans—car companies, ubiquitous hotel chains, and fast food arches. Despite this association, corporate branding applies to businesses of all sizes, not just the giants with unlimited marketing budgets. What Is Corporate Branding and Why Is It Important?

Sales 130

Sales Brand Social Media Advertising 130

Neil Patel

MAY 14, 2021

How often do you see ads asking a question? Whether you notice or not, plenty of PPC ads utilize questions to get more engagement. In this article, we’ll discuss why you should consider asking questions in your PPC ads and provide tips about best practices in doing so. Why Should You Use Questions in Your PPC Ads?

Utilities 104

Utilities Ads Engagement Agency 104

Neil Patel

JANUARY 17, 2022

Hint: It’s more than adding “$FNAME” to your email marketing!). Segmentation helps brands to understand their customers better and target their products accordingly. The beauty brand sends out segmented emails to remind customers to restock on items they’re likely running low on. What Is Personalized Marketing?

Brand 130

Brand Marketing Social Media Engagement 130

Contently

MAY 11, 2024

Further, local SEO can help brands achieve higher conversion rates by targeting users in the immediate vicinity who are actively looking for products or services. food festivals, culinary awards, state fairs). For example, you could engage with a local food blogger or critic and ask them to post to their social media or review sites.

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SEO Content Food Social Media 97

Smart Blogger

SEPTEMBER 12, 2023

In this post​​, we’ll learn more about the benefits of working with micro-influencers, how to find the right one, and how they can help take your social media marketing (and business!) Their smaller scale means micro-influencers have a more intimate, direct line to their audience, offering brands access to a very targeted niche.

Marketing 96

Marketing Social Media Collaboration Food 96

Smart Blogger

MARCH 29, 2023

Most commonly, lifestyle blogs make money by advertising brands that align and resonate with the lifestyle they promote. Audience: Women Topics: Style, Food, Design, Travel, Relationships, Parenthood Monetization: Affiliate marketing, product sponsorship, display ads Top Blog Post: Gift Guide: Men Instagram: @cupofjo 5.

Food 106

Food Entertainment Blog Blogging 106

Smart Blogger

OCTOBER 5, 2023

In this post, you’ll discover the what, why, and how to leverage nano influencers in your social media marketing strategies. A nano-influencer is a social media content creator with a niche-specific following of 1,000 to 10,000. She also recommends local food and wellness brands to her followers.

Collaboration 101

Collaboration Social Media Script Brand Awareness 101

Neil Patel

SEPTEMBER 2, 2021

There’s no hiding it, Instagram is one of my favorite social media channels. Advertise your brand. Instagram remains one of the most popular social media apps. For it to be worth their time, these brands are only interested in influencers with large audiences. Start an Instagram shop. Let’s get to it.

Food 145

Food Social Media Promotion Advertising 145

Express Writers

APRIL 1, 2024

Here are some of the most common projects our clients order: Blog posts Case studies Website pages Emails/Newsletters Social media posts eBooks Whitepapers While these are the projects we receive the most, we have also had fun creating slogans for clients, developing branding content, and even creating food label text.

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Copywriter Copywriting Persuasion Food 86

Backlinko

MARCH 30, 2024

It provides reviews of unusual products and its amusing descriptions of these products make its content highly shareable on social media. Instead, the content on This Is Why I’m Broke is specifically designed for social media shares. Dog Food Advisor Niche: Dog food Estimated monthly visits: 1.25

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Website Marketing Food Banking 71

Smart Blogger

SEPTEMBER 15, 2023

You end up spending money on food you don’t need or, worse, coming home empty-handed. In fact, billions are wasted in ad spend every year from advertisements that fail to engage the target audience. And you can find her championing causes on any social media platform that supports the underprivileged.

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Audience Food Social Media Digital Marketing 99

Smart Blogger

NOVEMBER 23, 2023

Craft Your Unique Story On social media, particularly Twitter, authenticity wins the game. For example, adding a link to your bio is a clear CTA, guiding followers to learn more about you or see your work. When used thoughtfully, they act as stand-ins for words, saving space and adding a splash of color. “Gamer.

Social Media 86

Social Media Finance Food Keywords 86

Ashleyn Writes

MAY 3, 2023

Keep scrolling because I’m going to be showing you how AI can fit nice and snug into your biz (without taking anyone’s job!).  #1: You have to TEACH AI your brand voice, not just tell it AI can fit into your workflow if you teach it your brand voice, not just spit out prompts and expect it to know HOW to say it. A Facebook ad ?

Copywriter 130

Copywriter Copywriting Copy Food 130

Neil Patel

APRIL 27, 2021

For instance, there’s hunger with food marketing, of course, but there’s also why you want to buy, cook, or eat that food. That’s the story that brands can tell across their marketing campaigns. To advertise this feature, Allbirds created a social media ad series with a video showcasing how you can do a virtual try-on.

Marketing 142

Marketing Social Media Food Advertising 142