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What Is Kairos? History, Definition, and Examples

Grammarly

In rhetoric , kairos refers to identifying situational context and a decisive moment for a persuasive argument. The concept of kairos comes from ancient Greek philosophy, where it has a role to play among the arts of rhetoric—i.e., persuasive speaking. History, Definition, and Examples appeared first on Grammarly Blog.

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10 Persuasive Writing Techniques to Boost Your Marketing Copy

Freelance Writing Jobs

Being persuasive when promoting their products is vital for customer conversions and success. But, how do you supercharge your marketing copy to be more persuasive? 10 Techniques For Writing Persuasive Marketing Copy. 10 Techniques For Writing Persuasive Marketing Copy. Repeat a Concept to Increase Understanding.

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10 Persuasive Writing Techniques to Boost Your Marketing Copy

Freelance Writing Jobs

Being persuasive when promoting their products is vital for customer conversions and success. But, how do you supercharge your marketing copy to be more persuasive? 10 Techniques For Writing Persuasive Marketing Copy. 10 Techniques For Writing Persuasive Marketing Copy. Repeat a Concept to Increase Understanding.

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Bad Faith Argument vs. Good Faith Argument

Grammarly

There’s a lot of nuance to good faith and bad faith definitions, so we’re going to give a clear overview of both. In this same vein, Sartre and Simone de Beauvoir connected the idea of bad faith to the concept of authenticity. Common ones include: Ad hominem attacks. Give your writing extra polish. Straw man claims.

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Harness the Power of ‘No’: The Unconventional Copywriting Hook to Captivate and Convert Your Audience

Copywriter Collective

Definitely not. It’s not a new concept and for good reason. It’s championed by the likes of Robert Cialdini in his book, Influence: The Psychology of Persuasion (which if you haven’t read it, I’d highly recommend to any copywriter). Gathering mini-yeses throughout our copy is an accepted better practice, and for good reason.

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350+ Onomatopoeia Examples for Writers (& Kids at Heart)

Smart Blogger

So, a little groundwork: What’s the Definition of Onomatopoeia? Back in the ’70s, Todd Rundgren refreshed listeners on the concept of onomatopoeia with his song of the same name. Let’s get crackin’! What is onomatopoeia and how is it different from other literary devices ? Apologies for the earworm!)

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How to Explain Content Marketing ROI to Win (or Keep) Buy-In

Content Marketing Institute

So, how can you explain content marketing and its potential ROI in a way that’s persuasive, urgent, and incredibly convincing? Explaining ROI starts with making sure executives understand the definition of content marketing and how it will get your brand to achieve goals. But it’s necessary. Click To Tweet. You can make it happen.