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What Is Kairos? History, Definition, and Examples

Grammarly

In rhetoric , kairos refers to identifying situational context and a decisive moment for a persuasive argument. The concept of kairos comes from ancient Greek philosophy, where it has a role to play among the arts of rhetoric—i.e., persuasive speaking. History, Definition, and Examples appeared first on Grammarly Blog.

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10 Allegory Examples from Literature, Film, & Music (+ Definition)

Smart Blogger

Let’s kick things off with a simple definition, shall we? Allegory Definition The historic allegory definition stems from the ancient Greek word, ἀλληγορία , meaning other speak. 4 Types of Allegory Now that you know the definition of allegory and how to use it, let’s discover the different types.

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5 Copywriting Techniques That Will Help You Write Persuasive Content

Copywriter Collective

If you want to take your copywriting skills to the next level, mastering persuasive techniques is necessary. Persuasive copywriting is the art of eliciting a specific action or emotion from your audience. This article will explore five copywriting techniques that can help you create more compelling and persuasive content.

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10 Persuasive Writing Techniques to Boost Your Marketing Copy

Freelance Writing Jobs

Being persuasive when promoting their products is vital for customer conversions and success. But, how do you supercharge your marketing copy to be more persuasive? 10 Techniques For Writing Persuasive Marketing Copy. 10 Techniques For Writing Persuasive Marketing Copy. Repeat a Concept to Increase Understanding.

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10 Persuasive Writing Techniques to Boost Your Marketing Copy

Freelance Writing Jobs

Being persuasive when promoting their products is vital for customer conversions and success. But, how do you supercharge your marketing copy to be more persuasive? 10 Techniques For Writing Persuasive Marketing Copy. 10 Techniques For Writing Persuasive Marketing Copy. Repeat a Concept to Increase Understanding.

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Harness the Power of ‘No’: The Unconventional Copywriting Hook to Captivate and Convert Your Audience

Copywriter Collective

Definitely not. It’s not a new concept and for good reason. It’s championed by the likes of Robert Cialdini in his book, Influence: The Psychology of Persuasion (which if you haven’t read it, I’d highly recommend to any copywriter). Gathering mini-yeses throughout our copy is an accepted better practice, and for good reason.

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Bad Faith Argument vs. Good Faith Argument

Grammarly

There’s a lot of nuance to good faith and bad faith definitions, so we’re going to give a clear overview of both. In this same vein, Sartre and Simone de Beauvoir connected the idea of bad faith to the concept of authenticity. The concept of “do as I say, not as I do” describes a position held in bad faith. Straw man claims.