Article Writing

OCTOBER 3, 2022

Thought leadership is about solving, not selling. ”- Mina Seetharaman, Executive Vice President, Chief Strategy and Creative Officer, The Economist. And did you know that content marketing gets up to three times more leads than paid search advertising? Here’s another quote about targeting your audience’s information needs.

Content Marketing 85

Content Marketing Marketing Creative Director Content 85

Publishing Trends

DECEMBER 19, 2022

Rick Rekedal joins David C Cook as Chief Creative Officer. Previously she was Lead Creative Executive for Co-Productions and Partnerships at Realm. Robert Imfeld is now Director of Marketing at HarperCollins Children’s Books. Deb Wood has been promoted to VP and Creative Director at Abrams.

Architecture 89

Architecture Agency Finance Editorial 89

Smart Blogger

JULY 21, 2023

Use this space to creatively encapsulate who you are professionally, your key skills, and your unique value proposition. For instance, if you’re a marketer who transitioned from traditional advertising to digital marketing , this is your opportunity to share your evolution.

Recruitment 68

Recruitment Social Media Creative Director Content Creation 68

Content Marketing Institute

FEBRUARY 21, 2018

Successful content marketers on this social platform tailor their content to take advantage of the channel’s strengths, from hashtags and Stories to advertising and live video. A great example comes from Tim Coppens, creative director and founder of the fashion brand that carries his name. Click To Tweet.

Creative Director 111

Creative Director Marketing Editorial Team Social Media 111

Publishing Trends

JUNE 14, 2023

She was previously at Comcast Advertising. VP, creative director at Harper Children’s Barbara Fitzsimmons is retiring on June 30. Amy Ryan has been promoted to vp, creative director at Harper Children’s. Nora Alice Demick has been promoted to marketing director at Riverhead. She was previously at Crown.

Art Director 75

Art Director Creative Director Editorial Agency 75

Men With Pens

JANUARY 7, 2010

The Pros and Cons Written by Agent X - 30 Comments Here’s a great slam-dunk post for you from my respected friend and international copywriting authority, Dean Rieck of Direct Creative and Pro Copy Tips. Copywriters can advance to Creative Director positions, for example. Enjoy – it’s a good one! I know writing looks easy.

Freelance 60

Freelance Writing Creative Director Copywriter 60

The Creative Penn

SEPTEMBER 6, 2023

You can support the show at www.patreon.com/thecreativepenn Damon Freeman is the founder and creative director of Damonza.com, creating custom book cover design and interior formatting for authors. Tell us what are the different ways that you're using AI tools now as part of the creative process. So welcome to the show, Damon.

Creative Director 98

Creative Director Creativity Copy Ads 98

The Creative Penn

NOVEMBER 4, 2022

I wanted to talk to you because I know you're a multi-passionate creative, you're very visual, also with words, obviously. Why are you interested in AI as someone who's done some pretty traditional work in the creative sphere? But it's the mindset a lot of creative people are kind of stuck on. Derek Murphy Right.

Concept 98

Concept Text Creativity Social Media 98

The Creative Penn

DECEMBER 9, 2022

How can creatives approach AI possibilities with curiosity rather than fear? In the intro, ChatGPT , thoughts on the GitHub Co-Pilot case [ WIRED ]; and why digital abundance is an opportunity for curious creatives, not a threat. She's also the co-creator of LAIKA, an AI-powered creativity tool. Show Notes. So first up –.

Writing 98

Writing Creativity Writer Publisher 98