Content Marketing Institute

JANUARY 1, 2019

Scalability and the rise of internal agencies: Let content lead. It’s no secret that there has been a sharp growth in the development of internal agencies. Ad Age just reported 78% of Association of National Advertisers members have developed some level of in-house agency. That’s up from just 58% five years ago.

Agency 86

Agency Electronics Storytelling Content 86

Content Writing

DECEMBER 20, 2022

In terms of attracting readers’ attention to content writing (electronic medium of copies), the last few decades have been phenomenal. Moreover, when it comes to non-electronic form, it has a big role to play in drafting course curricula, which matters in varied subjects using content writing services. Case Studies. Copywriting.

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Copywriter Copywriting Electronics Writing 94

Content Marketing Institute

DECEMBER 21, 2018

In 2018, content marketers renewed attention to the why’s and how’s of brand storytelling techniques, almost as if storytelling didn’t exist until January 1, 2018. And, luckily, his writing partner Tom is head of one of the most respected and successful content agencies in the world, Skyword. RogerCParker Click To Tweet.

Content Marketing 87

Content Marketing Storytelling Marketing Content 87

Copywriter Collective

JANUARY 24, 2023

These include advertisements, catalogs, websites, and electronic media. One option is to become an agency copywriter, where you serve many clients. Content creation is wider and incorporates problem-solving, education, storytelling, and more. Writing copy for a wide range of marketing uses.

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Copywriter Copywriting Creative Director Portfolio 52

Content Marketing Institute

NOVEMBER 25, 2017

We also examine an increasingly disturbing web content trend, and media companies’ rush into the agency services business. We discuss which company we feel is most likely to buy Fox, and whether Apple will ever really buy Disney. Download this week’s PNR: This Old Marketing podcast. This Old Marketing example of the week. (57:30):

Content Marketing 77

Content Marketing Media Electronics Marketing 77

Content Marketing Institute

NOVEMBER 12, 2017

The key phrases behind content-writing robots you’ll see a lot – intelligent narratives, natural language generation (NLG), and automated storytelling technology. news agency, The Press Association, as it develops RADAR or Reporters and Data and Robots to focus on local news content creation. And what does this technology cost?

Content Creation 107

Content Creation Content Editorial Team Storytelling 107

Content Marketing Institute

JANUARY 22, 2019

According to health care communications agency Biosector2, the effort earned coverage in more than 242 articles and an estimated 416 million impressions. But Cleveland Clinic is among a number of digitally savvy health care organizations rising to the occasion with its patient portal and MyChart system.

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Content Marketing Marketing Medical Content 106