Remove Audience Remove Brand Remove Digital Media Remove Lead Generation
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How to Use YouTube Ads to Grow Your Business

Neil Patel

When a new social media platform starts to take off, you’d better be there promoting your brand. Don’t get me wrong; social media ads can work wonders. No brand wants to waste precious time and money selling to viewers who simply aren’t interested. Being a marketer is an interesting job. The best part? Bumper Ads.

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How To Prepare for a Recession: Securing Longevity Through Proactive Decision-Making

BKA Content

In 2008, companies that maintained or increased marketing budgets experienced three and a half times more brand visibility than competitors that didn’t. Marketing efforts in the new age combine traditional and digital media. Content marketing is a subset of digital marketing.

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How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

Of the 30 companies: 96% of the companies (all but one) said they were siloed and had an increasingly difficult time aligning their enterprise digital marketing efforts across products, channels, regions, or even functional areas (brand vs. PR vs. demand generation ). Click To Tweet. New product launch? Rinse and repeat.

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Why You Need to Create Content for After the Sale (Hint: It Can Help Your Strained Budget)

Contently

It’s evident the company’s marketing goals go beyond brand awareness and lead generation. The form and amount of customer success you create will depend on the product purchased and your audience’s needs, Cohen says. Take the Mailchimp website as an example. ” 4.

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