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How to Create an Editorial Style Guide

Neil Patel

More than just a preferred list of grammar rules, an editorial style guide provides your content team with guidelines for the creation of useful, on-brand content. An editorial style guide ensures a standard baseline for quality and consistency. This will become more critical as your in-house editorial team grows.

Editorial 145
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How to Make Your Content Stand Out in a Crowded, Global Marketplace

Content Marketing Institute

If you want results with less effort – and it makes sense for your audiences – think about localized markets. Building a multi-language content marketing team doesn’t require a huge budget, but it requires some thought and planning. Building a multi-language #contentmarketing team requires planning, not a huge budget.

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How 3 Content Brands Tackle Their Toughest Internal Challenges

Content Marketing Institute

Challenge: Stay true to the editorial mission and show value to the company. All three of the panelists’ publications sit at the top of the funnel, attracting audiences with compelling stories and typically keeping brand and product mentions to a minimum. What to try: Invest in other teams’ success. robert_rose Click To Tweet.

Brand 101