ContentWriters

JUNE 21, 2023

Content marketing AI has immense potential, and our polls show that people are finding it useful at different stages of the content creation process. Drawbacks of AI Content Marketing Tools While AI tools can aid content marketing, they have notable drawbacks that underscore the importance of human involvement.

Content Marketing 52

Content Marketing Marketing Content Creation Writing 52

Contently

FEBRUARY 12, 2024

When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. It’s the most direct connection you can have with your audience, short of showing up at work and slapping a PDF onto their sad desk lunch.

Content Marketing 52

Content Marketing Finance Marketing Banking 52

Content Marketing Institute

SEPTEMBER 26, 2018

They are so enamored by what’s new and possible that they don’t stop to ask whether it’s right for the audience, right for the message, and whether it could work. We just wrote about 99 benefits of content marketing. Content Marketing Institute. That question gets at the heart of how content should be used.

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Content Marketing Marketing Content Content Creator 96

Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. You continually roll the dice in hopes of earning enough trust, credibility, and experience to persuade your audience to embark on a journey alongside your brand. Build a Content Brand. Want proof? Click To Tweet.

Content Marketing 103

Content Marketing Marketing Content Storytelling 103

Content Marketing Institute

DECEMBER 22, 2017

The entire PNR experience has been a labor of love for Robert and me – and the response from our audience has been both humbling and gratifying. That consolidation is all about gaining access to audiences, which of course is what we’ve been preaching for a long time.@Disney JP: Go learn how to build a loyal and trusted audience.

Marketing 81

Marketing Content Creator Advertising Content Creation 81

Content Marketing Institute

JANUARY 31, 2018

Adoption is surging among younger adult audiences: Forty-four percent of consumers age 18 to 34 consume at least one podcast a month. Beyond those data points, podcasting also offers plenty of soft benefits that content marketers crave: It can help build personal connections: Podcasting can be an intimate way to interact with your audience.

Brand 108

Brand Storytelling Creativity Content Marketing 108

Content Marketing Institute

JANUARY 15, 2018

Nobody thinks their content sucks – or, in other words, is weak and not deserving to be believed. After all, why would someone intentionally create something that’s utterly useless for their organization or their audience? And yet, a lot of content sucks. Sadly, I’m guilty of writing (weak) content at times,” she says.

Content 111

Content Content Creator Content Marketing Social Media 111

Content Marketing Institute

NOVEMBER 10, 2017

We hear from content creators all the time about the struggle to be creative day in and day out. But creativity is critical when it comes to standing out among the screaming noise that distracts your audience daily. And there are tactics you can use to inject more creativity into your content marketing efforts.

Creativity 71

Creativity Creative Director Content Creator Storytelling 71

Content Marketing Institute

JULY 2, 2018

He placed a higher value in language than most content creators. To follow Churchill’s inspired storytelling (without the inherent drama of an ongoing war), learn these three lessons: Allude to an ideal future. HANDPICKED RELATED CONTENT: Road Map to Success: Creating the Content of Your Audience’s Dreams.

Content 107

Content Entertainment Content Creator Storytelling 107

The Hoth

MARCH 14, 2023

If you want your target audience to discover your brand, products, and services in 2023 – digital content creation optimized for SEO is the #1 way to do so. of all website traffic, and creating high-quality content is the most reliable way to snag that traffic for yourself. Why Does Content Creation Matter?

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Content Creation Content Social Media Content Creator 98

Content Marketing Institute

DECEMBER 13, 2017

As I shared in Content Creation Robots Are Here , billions of AI-created pieces of content are published yearly. What does this mean for humans who create content? Despite the growth in artificial intelligence capabilities, the human content writer is needed more than ever. Artificial intelligence is all around us.

Content Creator 103

Content Creator Content Creation Content Storytelling 103

Content Marketing Institute

MARCH 20, 2018

It’s a distinction that most content marketers are familiar with – especially if it’s your job to spin rough, disorganized insights and ideas into high-performing content gold. Read on for a handy tutorial on the essentials, along with resources that can help take your content creation to greater levels of success.

Content Creation 110

Content Creation Content Creator Editorial Content 110

Smart Blogger

JULY 3, 2023

Ever wondered what a content marketing manager does and, more importantly, how you can become one? Content marketing managers are the wizards behind strategic storytelling that captivates audiences and boosts brand growth. They juggle the world of SEO, social media, and creative content like no one else.

Management 85

Management Content Marketing Marketing Storytelling 85

ContentWriters

APRIL 12, 2023

Content marketing is one of the most crucial and creative components of a marketing strategy — it incorporates content creation, distribution, and promotion. In fact, according to recent surveys, 54% of businesses will increase their content marketing budgets this year, highlighting its significance.

Content Marketing 98

Content Marketing Marketing Content Content Creation 98

Contently

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Amidst this ever-shifting terrain, selecting the perfect content format mix has emerged as a distinctive challenge—especially as next-gen mediums enter the scene.

Engagement 52

Engagement Audience Content Storytelling 52

BKA Content

JANUARY 3, 2024

Every web page and blog post you create should revolve around your local audience. Geo-targeted content puts you on the fast track for search rankings. Our content marketing tips help you deliver that same great experience online. Choose content marketing topics that resonate with your audience.

Content Marketing 73

Content Marketing Manufacturing Marketing Content 73

Contently

MARCH 18, 2024

Take these learning lessons from BBH: Zero in on a specific audience: It’ll help you create hyper-relevant content that speaks directly to the concerns, aspirations, and realities of your chosen niche. Visual storytelling is worth a thousand words: Use it to simplify complex information. The results?

Content Marketing 52

Content Marketing Finance Brand Banking 52

Neil Patel

SEPTEMBER 10, 2020

A stable team of content creators: Good content marketing agencies have a list of reliable writers on their team, stable writers are skilled at writing, grammar, logical consistency, and storytelling. That’s why 84 percent of marketers outsource their content creation activities.

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Agency Content Marketing Marketing Content 145

Smart Blogger

OCTOBER 28, 2022

Whether you’re a business owner, blogger, content creator, freelance writer, or freelance copywriter, mastering the art of writing emotionally compelling website copy is essential for: Attracting ideal customers. Knowing how to reach and speak to your target audience is a skill that pays handsomely. SmartBlogger. Copy Hackers.

Copywriter 88

Copywriter Copywriting Freelance Copywriting Blog 88

Content Marketing Institute

JUNE 22, 2018

And, judging from the sheer number of content creators who operate in this space, I’m not the only one. You face significant challenges when it comes to successful storytelling in this space, not to mention plenty of competition. joderama Click To Tweet. Make adventure more manageable.

Hospitality 97

Hospitality Storytelling Content Content Marketing 97

Content Powered

MARCH 2, 2023

There's a reason most AI systems focus on short content like ad generation and product descriptions. Long content isn't something that AI has mastered yet, and things start to fall apart with long-form content. AI Systems Lack True Storytelling Here's a fun one. I asked ChatGPT why AI won't take over content marketing.

Content Writer 52

Content Writer Writer Content Long Form Content 52

Buffer

SEPTEMBER 25, 2023

How to save time in social media content creation with AI Whether you're a content creator, a marketer, or a business owner, the pressure to consistently deliver engaging content on social can be overwhelming. They allow you to tell a story, share experiences, and connect with your audience on a deeper level.

Social Media 124

Social Media Content Creation Media Content 124

Content Marketing Institute

JUNE 5, 2018

Though there was plenty of evidence to the contrary (I won’t embarrass her by sharing details), she refused to believe her brain was capable of generating big, innovative ideas or turning them into groundbreaking storytelling. Reenergizing your content team. Set ground rules for groundbreaking ideas. Click To Tweet.

Creativity 110

Creativity Marketing Content Creator Construction 110

Content Hacker

DECEMBER 15, 2022

(It’s a newer, but not-so-new, way to describe a working pillar content strategy.). It didn’t know about it, work from it, or write it out for my audience. They can and will be helpful for all sorts of content creation activities. ” Get my FREE ebook, the Art of Writing for an Online Audience: Name.

Copywriter 105

Copywriter Copywriting Writing Copy 105

Content Marketing Institute

DECEMBER 27, 2017

For example, the basic requirements for successful, scalable content marketing operations can be divided into the five core elements outlined in our latest Content Marketing Framework : Break down your #contentmarketing program into manageable steps, says @joderama. Introduce your business to new audiences? Click To Tweet.

Content Marketing 111

Content Marketing Editorial Marketing Government 111

CoSchedule

FEBRUARY 27, 2023

How to Emulate the Shopify Blog Figure out which topics resonate most with your audience. Consistently publish content on a variety of those topics. Orbit Media Studios Lots of marketing agencies invest in content that demonstrates their expertise and capabilities. Listen to your audience. Engage with readers.

Creativity 98

Creativity Blog Blogging Food 98

Neil Patel

SEPTEMBER 21, 2020

They host a two-day event called SearchLove each year; their conference brings together some of the world’s leading thinkers on the latest in search, analytics, content creation, optimizing your website, paid promotions, and more. They’ve been industry leaders in the online marketing and content creation space since 2005.

Content Marketing 134

Content Marketing Marketing Banking Search Engine Optimization 134

ProBlogger

OCTOBER 2, 2017

James, who puts on a great event, asked me to share some of my story and give some practical tips on content creation. My name is Darren Rowse, and I’m the blogger behind problogger.com, a blog, podcast, event, job board, and a series of ebooks, all designed to help you as a blogger to grow your audience. Describe that change.

Content Marketing 43

Content Marketing Marketing Blog Blogging 43

Smart Blogger

MAY 30, 2023

As a content creator, you’re not just a behind-the-scenes player; you’re a storyteller, a trendsetter, and an influencer. We’re here to help you figure out your own journey to becoming a successful content creator. What is a Content Creator? Let’s jump in.

Content Creator 70

Content Creator Content Creation Content Social Media 70

Neil Patel

OCTOBER 30, 2020

That storytelling strategy went on to help my blog reach over 100,000 views a month — in only about eight months. As marketers, we use storytelling to help make our ideas stick. Visual stories and corporate storytelling can connect the dots and get people to ACTUALLY read your great content and take action.

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Storytelling Persuasion Social Media Creativity 145