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LinkedIn Ad Best Practices: Comprehensive Guide

Neil Patel

I’ll also teach you how you can improve your advertising campaign over time, and create an effective social media strategy. Start By Knowing Your Target Audience There’s no denying that LinkedIn’s advertising platform provides you with incredibly powerful targeting capabilities. Then segment your audience.

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Is Your Brand Style Guide Complete?

The Hoth

Why Style Guides Matter Creating an in-depth brand style guide is a critical step to take before rolling out a content strategy. That’s because your branded content needs to remain consistent with your brand identity in order to build and maintain an audience. What makes your company tick?

Brand 52
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Beyond the Basics: 20 Fresh Social Media Tips for 2021

Neil Patel

The complex digital media landscape changes every day, and this year is no exception. Having advanced social media tips at your disposal certainly has its perks, but finding a no-nonsense list can be pretty challenging. Are you targeting general demographics or building your custom audiences? Validate Your Audience.