Neil Patel

NOVEMBER 25, 2020

When you make an emotional connection with your audience, it’s incredibly easy to steer them to the desired outcome. The most successful marketers know how to lean on the emotional over logic in order to make their content draw in the audience. While some emotions are more likely to engage than others, every audience is different.

Sales 145

Sales Marketing Persuasion Content 145

ContentWriters

MAY 31, 2023

From the language on your landing page to the content in eBook downloads, your B2B copy guides your audience through the entire sales journey, from catching their eye to closing the deal. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers.

Copywriter 52

Copywriter Copywriting Engagement Long Form Content 52

Susan Greene

JANUARY 8, 2013

These days most companies involved in business-to-business (B2B) sales are focused on online marketing for promoting their products and services. These testimonials are third-party endorsements of your product or service and can be extremely persuasive. The result will be qualified leads from members of your audience.

Marketing 130

Marketing Copywriter Copywriting Manufacturing 130

Moz

JANUARY 28, 2019

These may be the types of companies that make best-of B2B lists , but today let’s explore another realm in which a physical business you promote is eligible to be marketed both locally and as a B2B. Make each of these pages as unique and persuasive as possible. A travel agency could manage business trips.

Marketing 60

Marketing Food Electronics Persuasion 60

Credible Content

SEPTEMBER 19, 2022

These days I’m reading multiple books on copywriting , especially on persuasive writing. Sometimes, he claims in the book, he knew more about the product than the manufacturer or the supplier. But, the thermostat that he was promoting, could be easily installed by the customer. Step 2: Know your audience.

Copy 130

Copy Copywriter Copywriting Writing 130

Neil Patel

AUGUST 18, 2021

Take a look: How can you use your blog to promote your coaching services business? Skilled freelance bloggers are increasingly needed as B2B and B2C companies recognize content is the ultimate tool for attracting leads and nurturing a loyal audience. That’s because your target audience can tell how much time you spent creating it.

Freelance 145

Freelance Blog Blogging Blogger 145

Moz

OCTOBER 12, 2020

It could even help you assess your individual competitive advantage to help you land a dream job or get that big promotion. And if the meaningless mission statement wasn't persuasive enough, let's also examine what many brands consider their "unique selling propositions." What is competitive advantage? Let’s try to clear that up.

Persuasion 66

Persuasion Digital Marketing Brand Transportation 66