Neil Patel

MARCH 9, 2021

The actual process of scoring your leads can be a bit intimidating, even if you’re an experienced marketer. One of the most basic marketing concepts is the buyer persona, a representation of your ideal customer. For reference, an action is a decision a particular lead makes once they’ve started interacting with your business.

Lead Generation 115

Lead Generation Landing Page Concept Sales 115

Neil Patel

MAY 14, 2021

AI copywriting is essentially computer-generated writing created using natural language processing tools. This could be anything from a blog post to a short ad. For example, maybe you decide you want a social media post advertising a new yoga class. It’s a simple enough concept. CopyAI is here to help.

Copywriter 143

Copywriter Copywriting Writing Script 143

Buffer

NOVEMBER 8, 2023

The ones I’ve seen used most often to track content performance are: Page views This is usually the biggest traffic number — the number of times a landing page or blog post on your site has been viewed.   Time on page indicates how deeply your audience is engaging with your content.

Content Marketing 128

Content Marketing Marketing Social Media Search Engine Optimization 128

The Hoth

AUGUST 1, 2023

Next, you need to convert these visitors into leads through newsletter sign-ups, CTAs (calls-to-action), and highly optimized landing pages. After that, it’s time to seal the deal by converting those leads into customers through CRM tools, product pages, and BOFU (bottom-of-the-funnel) content. Read more CTAs.

Landing Page 52

Landing Page Marketing Brand Awareness Keywords 52

Neil Patel

JANUARY 15, 2021

In general terms, an audit is a systematic examination of an event, a concept, or financial books that is done in order to figure out where you stand and how to make smarter decisions in the future. Is each page and blog post formatted properly? 43% of people skim blog posts instead of reading the whole thing.

SEO 145

SEO Landing Page Keywords Social Media 145

Shorthand Content Marketing

JANUARY 5, 2023

Using his insider knowledge to create valuable blog posts and video content, he quickly found his pipeline of qualified buyers starting to grow. They Ask, You Answer is a straightforward content marketing guide filled with practical blogging and SEO tactics for transforming your prospect pipeline. 10) SEO 2023 by Adam Clarke.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Smart Blogger

MAY 8, 2023

The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. Typically, marketers are concerned about tangible metrics: sales volume, leads generated, email subscribers added, etc. Its indirect nature is its biggest advantage.

Copywriter 97

Copywriter Copywriting Brand Awareness Social Media 97

Buffer

NOVEMBER 8, 2023

The ones I’ve seen used most often to track content performance are: Page views This is usually the biggest traffic number — the number of times a landing page or blog post on your site has been viewed.   Time on page indicates how deeply your audience is engaging with your content.

Content Marketing 52

Content Marketing Marketing Social Media Search Engine Optimization 52

Neil Patel

JANUARY 20, 2021

Reason 1: Nurture More Leads and Organic Conversions. Lead generation is one of the missed opportunities. The more organic reach that you have, the better your lead generation and conversion funnels will work. These can increase the usability of your page as well as amplify your marketing efforts.

Social Media 145

Social Media Persuasion Promotion Ads 145

ProBlogger

APRIL 12, 2017

You’ve read expert round-up posts, right? Virtual summits have been around for a while but the concept really picked up in late 2015. If you don’t have a lot of money to spend, use free tools like Google Hangouts to record your interviews, use any WordPress landing page plugin to create landing pages for the event and get the job done.

Landing Page 55

Landing Page Promotion Food Blogger 55

Moz

OCTOBER 18, 2020

Make sure that your GMB listings use the COVID posts to share information about how you are keeping your clients safe. Our financial client created COVID landing pages for both personal and business accounts. Do your observations and analytics data indicate that this concept is still correct? Joy Hawkins: Legal Services.

Hospitality 78

Hospitality SEO Consulting Landing Page 78

Intergrowth

MARCH 5, 2023

Canonical tags allow you to tell search engines which version is the primary source of that content so that the authority of all versions of the page is consolidated into that singular page. Here, you could add a canonical tag to the three pages that tell search engines that Page A is the primary version of the page.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

ProBlogger

JANUARY 29, 2018

It’s also for those of you who have been blogging for a while. It’s our 31 Days to Build a Better Blog course. I originally ran 31DBB back in 2009 as a blog post series. Longtime listeners will be familiar with that name, I originally ran 31 Days to Build a Better Blog in, I think, it was 2007 or 2009.

Landing Page 45

Landing Page Sales Blogger Blog 45

Buffer

NOVEMBER 16, 2015

This graphic from Garrett Moon of CoSchedule does a great job explaining this concept (the blue ocean blogs are what you’d aim for): This piece of the strategy will help you orient yourself in the content marketplace, so that you, your team, and/or your client can create content marketing pieces that stand out rather than blend in.

Content Marketing 52

Content Marketing Marketing Writing Content 52

Moz

APRIL 3, 2019

Google, Bing, and Yahoo all have their own forms of a quality score that takes into account a number of factors, including your expected CTR, landing page quality and relevance to your ad, and ad text relevance. That’s not an issue from an SEO perspective as long as you no-index your landing pages. Blog posts.

Brand 68

Brand Government Finance Brand Awareness 68