ContentWriters

SEPTEMBER 27, 2023

In a world where disinformation, misinformation, and simply mediocre information abound, it’s essential to establish credibility for a blog to succeed at gaining a loyal following and brand authority. An editorial policy can help shape a blog into the trusted source of information that your readers are hungry for.

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Editorial IT Blog Blogging 64

Content Marketing Institute

MAY 21, 2018

Below the erupting volcano of content – billions of new articles every month – a secret army is hard at work. Wherever marketers create e-books, run webinars, promote blogs, and craft events, artisans are hammering, hacking, and whittling the words. These writers make content marketing run. cgillespie31 Click To Tweet.

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Writer Content Freelance Editorial Team 109

Content Marketing Institute

JULY 24, 2018

50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message. HANDPICKED RELATED CONTENT: An Alternative Approach to Developing Content Marketing Personas. Support external content creation. Invest in success.

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Content Marketing Marketing Content Content Creation 106

Content Marketing Institute

JUNE 18, 2018

This solution works OK for those doing their first course because it doesn’t require an initial investment (apart from video creation) and it can be a great way to test your idea and concept. It doesn’t give much freedom to content creators. . Have you been using video content on your site lately?

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Website Editorial Team Landing Page Content Creator 110

Content Marketing Institute

JANUARY 15, 2018

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). More than 70 people responded to my request for examples of bad content, but almost all demurred to offer real-life examples. Sadly, I’m guilty of writing (weak) content at times,” she says. We before you.

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Content Content Creator Content Marketing Social Media 111

Content Marketing Institute

NOVEMBER 17, 2017

Following Scott Abel’s seven “rights” for an excellent customer relationship with your content as shared at the Intelligent Content Conference a few years ago, content creators must aim for: The right person (to get). The right content. Just make sure you’re not force-feeding them with selling-focused content.

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Audience Landing Page Entertainment Content 101

Smart Blogger

NOVEMBER 15, 2022

Further Reading: How to Create a Writing Portfolio That’ll Wow Potential Clients walks you through everything you need to craft an online portfolio of your work, from portfolio sites like Contently to using your own blog. Because those high-paying freelance content jobs you lay awake dreaming about?

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Freelance Writing Portfolio Proofreader 126

The Hoth

MARCH 14, 2023

If you want your target audience to discover your brand, products, and services in 2023 – digital content creation optimized for SEO is the #1 way to do so. of all website traffic, and creating high-quality content is the most reliable way to snag that traffic for yourself. Why Does Content Creation Matter?

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Content Creation Content Social Media Content Creator 98

Content Marketing Institute

OCTOBER 8, 2017

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

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Content Creator Audience Script Content 104

Content Powered

JUNE 25, 2022

Everything you see on a website, from a product page to landing pages to blog posts, is some form or another of content. Creating that content is a skill and often a team effort. Content creation is much more than just putting words on digital paper, though it's also something that no two bloggers tackle the same way.

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Content Creation Web Content Content Keywords 52

Content Marketing Institute

MARCH 20, 2018

It’s a distinction that most content marketers are familiar with – especially if it’s your job to spin rough, disorganized insights and ideas into high-performing content gold. Read on for a handy tutorial on the essentials, along with resources that can help take your content creation to greater levels of success.

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Content Creation Content Creator Editorial Content 111

The Hoth

FEBRUARY 6, 2024

In the 25+ years since Bill Gates told us that “content is king,” content marketing has come a long way. Tossing the occasional blog post or video on your page isn’t enough to get the attention of search engines or prospective customers anymore. That helps you publish a steady stream of content.

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Content Creation Content Keywords Promotion 94

ContentWriters

MARCH 15, 2023

A content style guide can help your business create consistent and on-brand messaging across all channels and platforms, no matter who creates the content. This blog post discusses what a content style guide is, why having one is essential, and the elements to include in your guide. What Is a Content Style Guide?

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Brand Editorial Content Writing Style 98

The Hoth

MARCH 28, 2023

If so, you’ll need an airtight content marketing strategy to attract new prospects and rise to the top of the SERPs (search engine results pages). Content creation is so effective that 82% of marketers actively invest in content marketing. After all, for a content strategy to find success, consistency is key.

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Marketing Content Creation Content Creator Content 59

ProBlogger

MAY 15, 2017

Prolific Content Creation With Kelly Exeter. In today’s episode, I want to explore the topic of prolific content creation by interviewing one of my favorite online buddies – Kelly Exeter about her experience of creating content online. Kelly blogs regularly and is a great writer. Kelly Exeter.

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Content Creator Content Editorial Content Creation 43

Content Marketing Institute

NOVEMBER 9, 2017

I had the pleasure of thinking through this question in more detail when Joe asked me to speak about creating the ultimate content marketing team at Content Marketing World 2017. HANDPICKED RELATED CONTENT: Content Marketing Industry: What’s Happening in Hiring [Research]. Editorial planning. Content creation.

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Content Marketing Editorial Proofreader Content Creator 92

Contently

MARCH 18, 2024

Royal Bank of Canada Ah, content creation—the challenge at the heart of financial content marketing only mounts when you realize you’re up against not just other financial institutions but also traditional publications, fintech startups, and even TikTok influencers. So, how do you scale your financial content creation efforts?

Content Marketing 52

Content Marketing Finance Brand Banking 52

ProBlogger

MAY 15, 2017

Prolific Content Creation With Kelly Exeter. In today’s episode, I want to explore the topic of prolific content creation by interviewing one of my favorite online buddies – Kelly Exeter about her experience of creating content online. Kelly blogs regularly and is a great writer. Kelly Exeter.

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Content Creator Content Editorial Content Creation 34

ContentWriters

JULY 19, 2023

A content strategy that is focused on producing quality content — but isn’t scalable with a team of writers and standardized style guides — will break when put to the test of increasing the volume of that content. Frequently publishing new blog posts shows Google and other search engines that your brand is active and relevant.

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Content Content Creation Search Engine Optimization Content Marketing 52

Buffer

DECEMBER 4, 2023

This has been incredibly useful for me as I experiment with my content pillars to see which resonate the most with my audience. You likely have a solid idea of the kind of content you’re creating thanks to your strategy work in Step 1. Now, it’s time to roll up your sleeves and get to work on the actual content creation. 

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Social Media Media Management Copy 115

Neil Patel

SEPTEMBER 10, 2020

Content marketers who blog regularly receive 55 percent more website visitors and 67 percent more leads than those who don’t. Organizations that prioritize content marketing receive 13X more ROI than those that don’t. It’s no secret that content marketing works.

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Agency Content Marketing Marketing Content 145

Intergrowth

NOVEMBER 6, 2022

Content marketing comes in all sorts of formats. Blog articles. Gated content (eBooks, whitepapers, email courses, and webinars). It’s any type of content created specifically to provide value to your audience. And one way to drive those sales is with a blog. Building a Content Marketing Strategy.

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Content Marketing Marketing Content Agency 75

Buffer

DECEMBER 4, 2023

This has been incredibly useful for me as I experiment with my content pillars to see which resonate the most with my audience. You likely have a solid idea of the kind of content you’re creating thanks to your strategy work in Step 1. Now, it’s time to roll up your sleeves and get to work on the actual content creation. 

Social Media 52

Social Media Media Management Copy 52

Content Marketing Institute

OCTOBER 31, 2017

Want to know a few scary truths ignored by too many content creators? And if you think the same person can write, edit, and proof their own work, you should be afraid, very afraid of publishing that content. For example, at CMI I edit the blog, but Lisa Higgs proofreads the posts in WordPress before they go live.

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Proofreader Copy Editor Content Content Creator 88

Content Marketing Institute

NOVEMBER 22, 2017

Complicating the issue is that content marketing success requires ideas and insights from experts from dozens of other fields, including: creativity, design, HTML, productivity, project management, writing, and dozens more. HANDPICKED RELATED CONTENT: 11 Insightful Content Marketing Books From 2017 for Newcomers and Seasoned Pros.

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Creativity Content Marketing Marketing Content 108

CoSchedule

FEBRUARY 27, 2023

Whether you’re starting a new blog or you’re in the marketing trenches day in and day out, inspiration can be hard to come by. Learning from other successful blog examples can help you create a content strategy of your own. Download the blog post bundle to get templates to help you organize, write, and manage your blog.

Creativity 98

Creativity Blog Blogging Food 98

Intergrowth

APRIL 9, 2023

Depending on the size of their company, the CCO may not interact directly with content or content creators. Instead, they work with the directors and managers who oversee content production and have a more hands-on relationship with actual marketing materials.

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Content Creator Content Agency Social Media 98

Content Marketing Institute

JANUARY 29, 2018

To ensure that we’re on the same page, here’s my content curation definition: To meet your audience’s information needs, content curation is the assembly, selection, categorization, commentary, and presentation of the most relevant quality information. You add your human editorial perspective while integrating your 360-degree brand.

Editorial 111

Editorial Editorial Team Content Social Media 111

Content Marketing Institute

DECEMBER 25, 2018

To avoid providing too much (or too little) detail in your statement, follow these tips: Be succinct but don’t oversimplify: Describe your editorial mission clearly to prevent your content team and your readers from making assumptions about the purpose of your brand’s content. Find specialized content creation talent.

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Content Marketing Marketing Content Editorial 110

ProBlogger

MAY 28, 2018

Do Schedules and Deadlines Help or Hurt Your Blogging? Do you have a content schedule or editorial calendar for your blog? Whether you follow a daily, weekly or monthly schedule, does it allow you to produce the best content? Strive for timely goals that produce quality content for your blog.

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Editorial Blog Blogging Publisher 45

Buffer

NOVEMBER 16, 2015

Sort your effective and prospective content marketing assets by theme 15. List the types of content you’ll be dealing with 16. Snapshot the content team and the workflow 17. Estimate your content capacity 18. Map out your editorial calendar 19. Make a content promotion workflow 20. Or blog series.

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Content Marketing Marketing Writing Content 52