Brand Awareness Content Management Lead Generation Long Form Content 
Bramework
AUGUST 3, 2022
There are a few reasons that you will need an editorial content strategy to be successful. The lack of having a content strategy sets you back as an agency, website blog, or business 43% in lead generation! Content Marketing vs Content Strategy. Quality content increases search visibility and authority.
Intergrowth
MARCH 5, 2023
Long-Form and Short-Form Content Long-form content refers to posts and articles that are more than 1000 words (2000-3000 on average). Short-form content should have a target word count of 300–600 words. You need to build awareness around your brand.
Neil Patel
OCTOBER 18, 2021
To make this segment of your quarterly content planning more effective, design a way of keeping track of your content’s performance each quarter. You can use a spreadsheet or any other content-management tool that you find easiest. Set Content Goals. You should set goals for your content each and every quarter.
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