Remove Brand Awareness Remove Entertainment Remove Keywords Remove Long Form Content
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In-Depth Content is King: Creating Helpful, Authoritative Content

Bramework

Rather than pitching products or services directly… Content marketing aims to provide readers with informative and engaging content that builds trust and establishes the company as an authority in their industry. There are several key reasons why high-quality content marketing is so critical for brands today.

Content 52
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The Complete Guide to Content Repurposing: How to Get the Most Out of Every Piece of Content You Create

Buffer

For example, if your goal with content repurposing is to pump new life into pieces that are losing traffic, your priority should be repurposing your old posts. But if you aim to build brand awareness and expand your reach, your focus should be repurposing posts that went live more recently.

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The Complete Marketer’s Guide to YouTube

Neil Patel

You should aim for a minimum of one video per week, but the right amount of content depends on your audience, your goals, and your content. One simple way to create a steady stream of content is to produce shorter versions of long-form content. Keywords are the other important aspect of YouTube SEO.

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Establishing Topical Authority is Your Secret to SEO Success

The Hoth

Websites can establish topical authority by creating engaging content that aligns with Google’s E-E-A-T (experience, expertise, authoritativeness, and trustworthiness) Quality Rater Guidelines. In other words, topical relevance deals with matching the right content with the intent behind a search keyword.

SEO 59
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What is Copywriting: A Basic Guide to Compelling Copy (+ Types)

Smart Blogger

It’s important to note that while the terms ‘copywriting’ and ‘content writing’ are often used interchangeably, they’re not the same thing. Content writing is typically more informational and educational, creating long-form content like blog posts or articles designed to inform or entertain the reader.

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How Might a Business Use a Blog to Drive Growth?

Content Hacker

But there’s more — blogs are perfect for sharing success stories and industry insights that build brand awareness. Crafting captivating content not only addresses your audience’s needs but also ignites significant discussions. Brand awareness, lead generation, customer engagement, or industry expertise?

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The Complete Guide to Content Repurposing: How to Get the Most Out of Every Piece of Content You Create

Buffer

For example, if your goal with content repurposing is to pump new life into pieces that are losing traffic, your priority should be repurposing your old posts. But if you aim to build brand awareness and expand your reach, your focus should be repurposing posts that went live more recently.