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How to Create an Editorial Style Guide

Neil Patel

More than just a preferred list of grammar rules, an editorial style guide provides your content team with guidelines for the creation of useful, on-brand content. An editorial style guide ensures a standard baseline for quality and consistency. This will become more critical as your in-house editorial team grows.

Editorial 145
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How to Make Your Content Stand Out in a Crowded, Global Marketplace

Content Marketing Institute

If you want results with less effort – and it makes sense for your audiences – think about localized markets. Building a multi-language content marketing team doesn’t require a huge budget, but it requires some thought and planning. Building a multi-language #contentmarketing team requires planning, not a huge budget.

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How 3 Content Brands Tackle Their Toughest Internal Challenges

Content Marketing Institute

What keeps you up at night about your content marketing program? There’s also a good chance other stress-inducing concerns include your tech stack and/or your team. Your peers – even at brands lauded for their content approach – struggle with the same issues. What to try: Invest in other teams’ success.

Brand 101