Neil Patel

NOVEMBER 11, 2020

As a digital marketer, you know just how important the tone and message of your blog are to the overall success of your business. The best way to ensure your site is editorially cohesive is with an editorial style guide. This article will walk you through the basics of an editorial style guide.

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Content Marketing Institute

SEPTEMBER 19, 2018

English-speaking markets are attractive, but for most niches, they’re also the most competitive. If you want results with less effort – and it makes sense for your audiences – think about localized markets. Building a multi-language content marketing team doesn’t require a huge budget, but it requires some thought and planning.

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Content Marketing Institute

APRIL 26, 2018

What keeps you up at night about your content marketing program? There’s also a good chance other stress-inducing concerns include your tech stack and/or your team. They’re about people: helping, educating, and collaborating with internal teams, just as you would for your external audience. Well, guess what?

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