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Prove the value of content by managing the end-to-end process under one roof

Contently

Evaluate both pitches and internal requests with Contently’s SEO Story Ideas tool, which evaluates story concepts that are likely to rank well in search based on your content strategy. Once published, Contently Analytics will show you which articles performed best, so you can double down on what’s working.

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If You Aren?t Using Website Videos, You?re Missing These 3 Benefits

Content Marketing Institute

This solution works OK for those doing their first course because it doesn’t require an initial investment (apart from video creation) and it can be a great way to test your idea and concept. It doesn’t give much freedom to content creators. . Have you been using video content on your site lately?

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How to Find a Writer Who Won’t Kill Your Content

Content Marketing Institute

HANDPICKED RELATED CONTENT: 27 Reasons Why Your Content Sucks. As the chief content creator for Find A Way Media, I’m both a writer and an employer of freelancers. If your content topics are highly technical or emotional in nature, however, it can be better to select a subject expert. cgillespie31 Click To Tweet.

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27 Reasons Why Your Content Sucks

Content Marketing Institute

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). More than 70 people responded to my request for examples of bad content, but almost all demurred to offer real-life examples. Sadly, I’m guilty of writing (weak) content at times,” she says. Click To Tweet.

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The Ultimate Jump-Start Guide to Content Marketing

Intergrowth

Thought Leadership Content makes you an authority in your industry or niche. This type of content may include how-to guides, predictions on where your industry is headed, or a breakdown of an in-depth concept that only people in your industry understand. Should You Hire a Content Marketing Agency?

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How to Write a Content Marketing Strategy Step-by-Step [w/ Strategy Template!]

Buffer

Sort your effective and prospective content marketing assets by theme 15. List the types of content you’ll be dealing with 16. Snapshot the content team and the workflow 17. Estimate your content capacity 18. Map out your editorial calendar 19. Make a content promotion workflow 20.

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From Bland to Brand: 5 Best Content Marketing Case Studies in Financial Services

Contently

Royal Bank of Canada Ah, content creation—the challenge at the heart of financial content marketing only mounts when you realize you’re up against not just other financial institutions but also traditional publications, fintech startups, and even TikTok influencers. So, how do you scale your financial content creation efforts?