Establishing Topical Authority is Your Secret to SEO Success
The Hoth
FEBRUARY 20, 2024
It’s now 2024, and digital marketers are changing the way they approach optimizing content for search engines for various reasons (the rise of AI content, Google SGE, Microsoft Copilot, and the list goes on and on). What’s topical authority? How does Google know which websites have topical authority? User signals.
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