Content Marketing Institute

APRIL 24, 2018

You can do this with your content and climb the mega mountain of Google search. Working backward step by step, you can create a valuable piece of long-form content – and create a map on how to blaze that trail the next time. It’s important that your content supports visitors becoming customers.

Content 111

Content Editorial Team Engineering Content Creation 111

Content Marketing Institute

NOVEMBER 6, 2017

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. Remember that graphs and charts are content too.

SEO 110

SEO Social Media Content Landing Page 110

Content Marketing Institute

NOVEMBER 27, 2017

Guest blogging delivers advantages for your content marketing program – credibility from third-party websites, more eyeballs, SEO-helpful backlinks , etc. But the disadvantage is the time it consumes to create that refreshingly unique content. The idea is to create one piece of long-form content for your blog – the hub content.

Editorial Team 96

Editorial Team Post Content Creation Long Form Content 96