Remove Content Creation Remove Demo Remove Lead Generation Remove Social Media
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How To Approach Content Mapping Easily and Efficiently

BKA Content

Similarly, a content map helps you figure out what type of blog articles, web pages, social media posts, or videos you need to connect effectively with your main customers. You should have one map for new leads and another one for people who are close to making a purchase. Answer questions related to what, why and how.

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10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

Buffer

Keyword rankings Again, if SEO is important to a content team, they’ll likely pay close attention to their keyword rankings — in other words, the website page’s position in search results that are important to their product or service. 

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How to Optimize Each Stage of the Marketing Funnel for More Conversions 

The Hoth

Social media posts . Content marketing . Each stage of the funnel requires different types of content to be successful. In this scenario, paid ads, social media posts, and blog articles are the most effective types of content for TOFU prospects. . Live or recorded demos of your products and services.

Marketing 105
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How to Craft and Measure Profitable Funnel Conversions from Scratch

Neil Patel

When leads get to the middle of the funnel, targeting and segmenting become very important. You need to draw in your leads, and it’s easier to do that with data and personalized content. You should focus your effort on content creation, targeted offers, and follow-up campaigns for specific buyer personas.

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How to Leverage Topic Pillars to Build a Targeted Content Framework

Contently

Content Clusters: Around each topic pillar, you’ll create cluster content , which are smaller, related pieces of content that delve into the specifics of the broad theme the pillar represents. Take this example from The Content Strategist in Contently’s publication settings.

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40+ Ways To Get SEO Leads & Win Clients in 2023

Fat Joe

Establishing yourself as a helpful authority can help with SEO lead generation as visitors come to your site, content, or event to educate themselves and then see you as a respected and knowledgeable source they can then look to work with. #1 4 Build a High-Quality Business Directory Just like Yell, but maybe smaller.

SEO 105
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Compare The Best Landing Page Creation Tools

Quick Sprout

Instapage Instapage is a bit different than your typical landing page builder in that it does come with a variety of templates for different uses (lead generation, click-through and “coming soon” pages) , but what sets it apart is that it learns based on the visitors that come to your landing pages.