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How to Create an Editorial Calendar That Will Streamline Your Content Strategy

Neil Patel

To be successful, your content plan must be actionable, and you need to publish content consistently. That’s where an editorial calendar comes in. We’re going to cover the basics, including how to create and manage your editorial calendar, and how it can help your content strategy grow.

Editorial 145
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The 9 Core Roles on an Established Content Team

Intergrowth

Depending on the size of their company, the CCO may not interact directly with content or content creators. Instead, they work with the directors and managers who oversee content production and have a more hands-on relationship with actual marketing materials.

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Prove the value of content by managing the end-to-end process under one roof

Contently

New content ideas come from all corners of a company, but you’re also probably sourcing ideas from keyword research, industry news, and events. Create content efficiently and at scale. Content marketers are under the microscope for the cost of their content, which has a reputation for being high.

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The Zen of Content Marketing: Higher Consciousness, Better Performance

Content Marketing Institute

We need to … express the creativity and wisdom that content creators, editors, and producers bring to our business. We create ads, we run A/B tests, we optimize keyword strategies, and we implement content management technology. How to Build a Content Marketing Practice in a Year: Lessons From Monster.

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Content Scaling Without Sacrificing Quality

ContentWriters

A content strategy that is focused on producing quality content — but isn’t scalable with a team of writers and standardized style guides — will break when put to the test of increasing the volume of that content. Outsourcing the writing portion doesn’t take away from the importance of maintaining in-house content experts.

Content 52
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Could you help them target certain keywords with their content?

Freelance 126
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How to Make Your Content More Readable

Content Marketing Institute

Now, with advances in natural language processing and artificial intelligence, a new breed of technology can test content for readability and clarity, which go to the heart of user experience and engagement. It can move organizations from a subjective approach, often fraught with editorial friction, to an objective, metric-based approach.