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How to Use YouTube Ads to Grow Your Business

Neil Patel

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. Let’s say you’ve already established an audience via digital media. For non-skippable ads, the focus is still on engagement.

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LinkedIn Ad Best Practices: Comprehensive Guide

Neil Patel

Segmentation enables you to tailor content and ad campaigns according to the needs of particular customer groups. With this approach, you can ensure that every message resonates with its intended recipient – dramatically increasing engagement rates and ROI. Next: Follow your competitors. See the ‘Posts’ link next to ‘About’?

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Beyond the Basics: 20 Fresh Social Media Tips for 2021

Neil Patel

The complex digital media landscape changes every day, and this year is no exception. Having advanced social media tips at your disposal certainly has its perks, but finding a no-nonsense list can be pretty challenging. Experiment With Content Styles. That’s where I come in. Experiment With Facebook Ads.