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What’s the Difference Between a Content Creator and an Influencer?

Neil Patel

Let’s dive deeper into the world of content creators and influencers to understand exactly what they do and what makes them different from each other. What Do Content Creators Do? Content creators create content for blogs and social media platforms. Here is an example of content on Instagram shared by the account @poets.

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What is a Copywriter? The Ins (& Outs) of a Intriguing Profession

Smart Blogger

With every project comes the opportunity to learn about different industries, consumer behaviors, and marketing strategies. And as digital marketing evolves, there are always new techniques, trends, and platforms to explore. Step 5: Get to Grips with Digital Marketing Copywriting and digital marketing go hand in hand.

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How to Develop Your Brand’s Tone of Voice (Examples + Template)

Backlinko

You use tone of voice in marketing to express your brand’s personality through text. Even if the final product becomes an audio ad or video tutorial, text is the foundation of all content marketing formats. Your tone influences how people perceive your brand. Contrast this tone with The SEO Rant! ,

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17 Freelance Writing Niches That Still Pay Big Bucks in 2023

Smart Blogger

A freelance writing niche is a specialization in either a topic or a content type. Examples include personal finance, digital marketing, and technology. You also have content type — the “how” you write about it, or the form your writing takes. Here you will write content for courses. Not a good sign.

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19 Strategies That’ll Help You Become an Influencer

Neil Patel

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. Digital marketing is a broad topic, and I didn’t get to the top by focusing solely on a broad keyword. Take my case for example. Conclusion.

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Digital Asset Management: What It Is and Why You Need It

Content Marketing Institute

This metadata can be as simple as the name, author, or creation date of the file; or as complex as the rights and fees around use of an image or the extracted speech converted to text from a video. Content only becomes a usable asset when metadata is associated with it. HANDPICKED RELATED CONTENT: Content Tech Overload?

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How to Create an Editorial Style Guide

Neil Patel

As a digital marketer, you know just how important the tone and message of your blog are to the overall success of your business. A cohesive approach to your digital content, especially the content on your blog, is critical to your brand. This article will walk you through the basics of an editorial style guide.

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