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People Round-Up, Mid-July 2023

Publishing Trends

At Penguin Children’s , Gerard Mancini , vice president, executive director managing editorial & production editorial will retire in December. Mancini joined the Viking Children’s editorial team in the fall of 1985. She was previously senior associate, content management, at Harper Collins.

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How to Adopt a Customer-Centric Strategy for Your Content

Content Marketing Institute

Otherwise, your company doesn’t get full value from its content as a business asset. Give your metadata as much attention as your content, says @amchughredhat via @marciarjohnston. This shared understanding of people’s challenges also helps teams align organization-wide messaging and optimization. Click To Tweet. Conclusion.

Content 222
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37 Beginner-Friendly Ways to Find Freelance Writing Jobs (2023)

Smart Blogger

There are over 300 hours of training material, pitch examples, templates, and monthly live events. Categories include blogging and marketing jobs (WordPress, SEO, content manager, content strategist for startups, etc.), proofreading (writer/editor, copy editor, content editor, proofreader, etc.), Who Pays Writers?

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100+ Tools Content Marketers Really Love

Content Marketing Institute

Almost 1/4 of content marketers selected @Hootsuite as fav #socialmedia analytics tool. HANDPICKED RELATED CONTENT: 50 of the Best Social Media Tools Selected by Top Marketers. Webinars/virtual events/conferencing tools. Digital asset management (DAM). Enterprise content management. Oracle WebCenter Content.

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4 Business Models for Content Marketing

Content Marketing Institute

The latter resulted from an advanced publishing queue and unforeseen events colliding in a very unfortunate way. So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Example: Read how Carlos Abler leads the content enablement initiatives at 3M.