Nick Ursborne

SEPTEMBER 13, 2023

Here are just three of many types of story you can add to your copy and content. As a writer I can now create a hypothetical scenario or story. The future belongs to writers and copywriters who combine AI and Emotional Intelligence. This is the topic and promise of my new course, Futureproof Copywriting.

Copy 202

Copy Copywriter Copywriting Content 202

Elna Cain

FEBRUARY 1, 2024

When I started using LinkedIn as a freelance writer, I thought of it as a resume platform. If I switched up my LinkedIn profile to align with my new career as a freelance writer, I would be getting leads on tap. With the demand for freelance work, you need a place to market your skills and experience as a freelance writer.

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Freelance Writer Copywriter Copywriting 239

Nick Ursborne

SEPTEMBER 7, 2023

Freelance and in-house writers are relying too heavily on AI tools like ChatGPT to write their sales copy, content, and social media updates. When you use the same tool as every other writer, you begin to churn out writing that feels generic, flat… and the same as everything else out there. The result? That’s insane!

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Writer Copywriter Copywriting Sales Copy 244

Nick Ursborne

NOVEMBER 25, 2023

There is a particular challenge here for writers and copywriters. Is the copy and content created by ChatGPT perfect? Is it as good as the writing of a skilled and experienced human writer? So don’t be surprised if companies leap at the chance to use these tools to create copy and content for pennies a page.

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Writer Copywriter Copywriting IT 223

ContentWriters

DECEMBER 13, 2023

Who do you turn to when you need a writer? Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. In general, copy moves people down the sales funnel.

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Copywriter Copywriting Writer Writing 111

Credible Content

JUNE 19, 2023

Can ChatGPT completely replace content writers? It shows that they are aware that lots of content and copy are being written using ChatGPT. Online content writers and copywriters like me have always had to face certain challenges. Does ChatGPT write better content than a content writer?

Content Writer 130

Content Writer Copywriter Copywriting Writer 130

Elna Cain

JULY 16, 2023

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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Copywriter Copywriting Freelance Copywriting Freelance 177

Elna Cain

FEBRUARY 27, 2024

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. This was my first and only niche as a writer, and I must love it since I’ve stuck with it for all these years. It wasn’t until recently I noticed the rise of the B2B SaaS writer.

Content Writer 237

Content Writer Writer Content Writing 237

Express Writers

APRIL 24, 2024

If you enjoy writing of any type, a career as a freelance copywriter could be a good choice for you. When done right, a career as a copywriter can be satisfying and lucrative. If you have ever wondered how to get started as a freelance copywriter, this guide is for you. What Is a Freelance Copywriter?

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Freelance Copywriting Copywriter Copywriting Freelance 87

Elna Cain

JANUARY 13, 2023

The age of an AI writing tool is here, and as freelance writers, we need to EMBRACE this new way of writing. I know many writers are thinking this is the end of freelance writing, but it’s not. For this post, I want to share the best ways I use ChatGPT as a freelance writer. Write Blog Outlines.

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Freelance Writer Script Writing 284

Express Writers

FEBRUARY 14, 2023

Being a successful copywriter requires a specific set of skills. Understanding those copywriting skills is important when you’re a business trying to hire a writer. Your goal should be finding a copywriter that can go beyond the basics of strong writing, creativity, and excellent English language skills.

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Copywriter Copywriting Writer Copy 97

Nick Ursborne

MAY 27, 2024

People get excited by how AI models like ChatGPT make it easy to create copy and content at scale. As a writer you can create way more content when using AI. No more writer’s block. You can copy and paste tens of thousands of words into the context window and ask for a 500-word summary. And yes, it’s a lot easier.

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Script Copywriter Copywriting IT 178

Susan Greene

FEBRUARY 8, 2023

Writer’s block can be a thing. Here then, are some suggestions to help you move past writer’s block. You don’t have to write the copy in order. Mystery writer Agatha Christie was known to craft a detailed outline before allowing herself to get lost in writing the story. All that white space. What’s the date?

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Copy Healthcare Copywriter Copywriting 130

Freelance Magic

SEPTEMBER 17, 2022

The word freelance writer has been a buzzword for quite some time now — but what does it actually mean?! You’re not alone if you’ve been scouring the internet to find out what exactly a freelance writer does and, just as importantly, what a freelance writing career involves. things that only need to be written once).

Freelance 130

Freelance Writer Freelance Copywriting Copywriter 130

Income Diary

DECEMBER 24, 2023

Our good friend Clive Cable recently showed on how he used Prompt Engineering to speed up the delivery of his copywriting services. For me, the most impressive aspect of this is how Clive uses ChatGPT to critique his own already great copy to produce something exceptional. (He You don’t know what great copy looks like.

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Sales Copy Copy Sales Copywriter 119

Nick Ursborne

DECEMBER 26, 2023

This means we are already way past the conversation where some writers argue with me about whether AI writing is “good enough”. It doesn’t matter whether you’re of the opinion that AI can’t replace human writers. As any experienced copywriter will tell you, the most powerful force in sales copy is emotion.

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Copywriter Copywriting Writing Sales Copy 253

Make a Living Writing

SEPTEMBER 4, 2023

It’s a question so simple, you might think everyone already knows the answer: What is copywriting? But in my decade-plus helping newbie writers launch their freelance careers, I’ve learned not to assume. What I have for you isn’t your grandpa’s copywriting definition and description.

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Copywriter Copywriting Sales Copy Copy 109

Copywriter Collective

MAY 3, 2024

Mastering copywriting isn’t an easy task. If you’re new to copywriting and need help to enhance your skills, this guide will offer you invaluable tips. In this article, we’ll review some of the most authentic strategies to help you strengthen your copywriting skills and evolve as a copywriter.

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Copywriter Copywriting Storytelling Marketing Copy 52

Credible Content

SEPTEMBER 22, 2022

How much time does SEO copywriting take to improve search engine rankings. SEO copywriting is the backbone of search engine optimization. SEO copywriting is the backbone of search engine optimization. SEO copywriting is the backbone of search engine rankings. What is SEO copywriting?

Copywriter 130

Copywriter Copywriting Search Engine Optimization SEO 130

Caroline Gibson

MARCH 20, 2023

You can’t compare apples with apples It’s not just the variables that affect what a freelance copywriter may charge: it also depends on their experience and expertise. How can a client really see the true value of a copywriter’s worth based on a day rate alone? Do clients really want to give a copywriter carte blanche?

Freelance Copywriting 147

Freelance Copywriting Copywriter Copywriting Freelance 147

Nick Ursborne

FEBRUARY 14, 2024

As a result, AI-generated copy and content fails to engage us at the most powerful level… the level of feelings and emotions. Put more heart into your copy and content. The best copy, even back in the days of print, has always been copy that touches our emotions. This is where we get to compete.

Freelance 206

Freelance Copywriter Copywriting Copy 206

Credible Content

JANUARY 21, 2023

10 persuasive copywriting tips In copywriting, persuasive writing is used a lot. The book lists multiple principles you can use to influence and persuade people through copywriting. These principles can be incorporated into persuasive copywriting. How does persuasive copywriting work?

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Persuasion Copywriter Copywriting Writing 130

Grammarly

SEPTEMBER 18, 2023

To the dismay of writers like myself, AI is great at copywriting! Marketers and advertisers can use AI copywriting to save time and money. But in order to use AI for copywriting, you have to understand the basics of both copywriting and AI. Below, we explain how to get started with AI copywriting.

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Copywriter Copywriting Script Marketing Copy 94

Ashleyn Writes

FEBRUARY 7, 2022

Let’s talk AI copywriting tools: Forget ol’ Clippy from Microsoft (hey-o, 90s kids)—it’s feeling a little Jetsons up in here because artificial intelligence (AI) has finally made its way to our desks as creative small business owners. What Is AI Copywriting Software? AI copy generators are similar.

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Copywriter Copywriting Script Writing 130

Kayleigh Moore

OCTOBER 3, 2022

The internet is flooded with headlines about Artificial Intelligence (AI)-powered writing tools and how they’re going to eventually replace writers. Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. But…will they, though?

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Freelance Writer Writing Social Media Copy 173

Credible Content

SEPTEMBER 12, 2022

The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. If you want your copywriting to convert, you want to make an impact.

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Concept Copywriter Copywriting Sales 130

Express Writers

JANUARY 31, 2023

Direct response copywriting is the antithesis of the ad copywriting you see on TV. Those TV copywriters are focused on a long-term game. In contrast, direct-response copywriting focuses on the immediate moment. This is copy that’s about inspiring the buyer to take action as soon as they’re finished reading.

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Copywriter Copywriting Landing Page Persuasion 95

Nick Ursborne

FEBRUARY 19, 2024

It’s easy for writers and copywriters to roll their eyes when they hear about AI writing tools. The trajectory of this technology is moving fast… and should have every writer paying close attention. Even a significant advancement of AI doesn’t diminish the value of a skilled writer. I don’t need to change.”

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Copywriter Copywriting Writing Storytelling 226

Agency Content Writer

JULY 23, 2022

Hiring a content writer for your marketing agency is a risky endeavor but one that can pay off for you and your clients. Where do begin to hire a writer? Does the writer’s process fit your firm’s process? What are the benefits of hiring a content writer? Let’s look at the signs it’s time to hire a writer.

Content Writer 130

Content Writer Agency Writer Marketing 130

Nick Ursborne

AUGUST 30, 2023

Emotion is at the core of great copy. Great copy touches its readers at an emotional level. As a result, when it writes copy or content, ChatGPT does a great job in pretty much every respect, except for one… there’s barely any emotion there. But human copywriters do care. Some copywriters are already making this mistake.

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Copywriter Copywriting Writing Script 194

Smart Blogger

MAY 15, 2023

In today’s digital age, copywriting courses can be your golden ticket. By teaching you how to craft compelling marketing copy. Ready to transform your content writing and command attention with your sales copy? May not cover advanced topics in copywriting. Are you on a quest to master the art of persuasive writing?

Copywriter 108

Copywriter Copywriting Copy Social Media 108

Shorthand Content Marketing

OCTOBER 7, 2022

Are you confused about the difference between copywriting and content writing? Both types of writers use words used online and offline to help people better understand what a business does and help to grow the interest in a product or service. What’s the difference between a content writer and a copywriter?

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Copywriter Copywriting Writing Content 97

Nick Ursborne

NOVEMBER 14, 2023

As a copywriter, the least satisfying type of writing for me is when I follow some kind of template or framework. It not only sets your writing apart from anything done by AI alone, but can also be more deeply rewarding for you as a writer and a person. When that happens, I’m no longer just a writer communicating with “an audience”.

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Copywriter Copywriting Writing Landing Page 234

Smart Blogger

JUNE 14, 2023

But what if you had a powerful ally in AI copywriting tools? What is AI Copywriting? In the era of rapid digital expansion, the essence of AI copywriting has become increasingly central to content creation. In the era of rapid digital expansion, the essence of AI copywriting has become increasingly central to content creation.

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Copywriter Copywriting Content Creation Ad Copy 91

Enchanting Marketing

FEBRUARY 13, 2024

If you want to write better sales copy, then learn the principles of persuasion and study how the best copywriters write their copy. How does their copy engage? But … The best writers, the best stylists are fiction writers. Or maybe memoir writers. It’s sales copy. That’s all good advice.

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Sales Copy Writing Copywriter Copywriting 209

Content Writing

DECEMBER 20, 2022

If content writing in modern times has a digital flavor, then copywriting is perhaps the right remedy to make a lasting impression. If you find it difficult to read words, copywriting will most likely appeal to your emotions. Writing is an art where the writer paints his ideas using a pen. Yes, we are talking about copywriting.

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Copywriter Copywriting Electronics Writing 94

Nick Ursborne

SEPTEMBER 2, 2023

This is a problem for writers and marketers who rely too heavily on AI. Ask any experienced copywriter, and she’ll tell you the way to make a sale is through your audience’s hearts. For decades copywriters have been using emotions to increase sales. For a start, they have no first-hand experience of emotions. They know it works.

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Writing Copywriter Copywriting Persuasion 244