The Creative Penn

NOVEMBER 4, 2022

How does a creative career develop over the long term and when do you need to take a step back to consider how to move forward? Please complete my Creative Penn Survey 2022 here (by 7 Oct). So, the way I look at transmedia storytelling is it's basically telling a single story or story experience across many different formats.

Publisher 98

Publisher Publishing Publishing Script 98

Smart Blogger

MAY 26, 2023

A knack for creative writing is, of course, crucial. Social Media Copywrite r: Engages audiences across various platforms with creative and relatable content. Experiment with different formats, be it blogs , social media posts, or ad scripts. Write often, and in different styles to build versatility.

Copywriter 74

Copywriter Copywriting Persuasion Freelance Copywriting 74

Smart Blogger

JANUARY 20, 2023

Key Skills & Education Content Writing Content writing includes writing and editing: emails blog posts, video scripts, podcasts, ebooks, social media posts. This person will also oversee site metrics , interact with readers, and be responsible for creative design. Yet, how do you develop these writing skills ?

Digital Marketing 95

Digital Marketing Marketing Social Media Education 95

Content Marketing Institute

JANUARY 31, 2018

But, despite its strong growth, plethora of marketing benefits, and tremendous creative potential, marketers have been slow to incorporate this format into their content marketing mix: According to CMI’s 2018 Benchmarks, Budgets, and Trends research , only 17% of B2B and 13% of B2C brands leverage podcasts. Power of the podcast.

Brand 106

Brand Storytelling Creativity Content Marketing 106

Shorthand Content Marketing

MAY 8, 2022

Whatever the specific title, the ideal content marketing specialist needs a combination of writing, storytelling and strategizing skills in order to create and manage marketing projects that resonate with a target audience. Also important is to gauge whether they are able to think creatively, and can understand your market.

Content Marketing 52

Content Marketing Marketing Content Entertainment 52

Content Marketing Institute

JANUARY 16, 2018

Autodesk’s Dusty DiMercurio sees an impending rise in augmented reality content at live events; and Chief Content Officer’s Clare McDermott is all but ready to bow down to the AI overlords and embrace a more automated future. Give reality a little creative license. Artificial intelligence in many forms.

Brand 103

Brand Content Storytelling Editorial Team 103

Contently

MAY 10, 2024

Storytelling Potential: Videos have the unique ability to weave narratives that resonate on an emotional level with viewers. Through storytelling, thought leaders can share their journeys, challenges, and successes, creating a relatable and inspirational experience that written content often struggles to match.

Content Creation 98

Content Creation Content Storytelling Script 98

ProBlogger

SEPTEMBER 18, 2017

Pat spoke at our Aussie ProBlogger events earlier in the year (he’ll also be speaking at our Dallas event in October), and during that event we talked about how often I heard ProBlogger readers say things like “I really should start a podcast” It’s a statement I hear all the time. Dallas Event.

Audience 46

Audience Blogger Promotion Website 46

Content Marketing Institute

OCTOBER 24, 2017

Thrive in virtually any content platform – e.g., when embedded on your website or blog; shared via emails, through mobile apps, or on third-party video sites like YouTube; or incorporated into SlideShare presentations, live events, and webinars. Editor’s note: You may have missed the original version of this article last year.

Script 103

Script Content Storytelling Social Media 103

Buffer

SEPTEMBER 25, 2023

Ogilvy's Creative Director, David Raichman, called AI “ a force multiplier for creative expression,” and I couldn’t agree more. It is at these times AI steps in, rescuing me from the creative rut. I find it quite useful for quick ideation, especially when I'm stuck in a creative rut.

Social Media 124

Social Media Content Creation Media Content 124

Contently

DECEMBER 21, 2022

We’ll walk you through the making of this type of creative campaign with a step-by-step guide and examples from brands that have done it successfully in the past. Spotify sends an email at the end of the year to drum up excitement before their Wrapped playlists drop, which has become an eagerly-awaited event for users of the platform.

Social Media Copy 64

Social Media Copy Freelance Script Social Media 64