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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

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100+ Digital Marketing Statistics to Help You Compete in 2023

Smart Blogger

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. So too, must your digital marketing strategy.

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End-to-End Digital Content Strategy for Innovative CMOs

Contently

Here are a few ways a CMP makes end-to-end content marketing seamless. Make Sure Your Strategy Includes Lead Generation. A good content strategy grows your lead funnel, starting at awareness and pulling the prospect through the consideration and decision stages. Leverage Data Analytics Tools to Drive Your Decisions.

Editorial 105
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Content Marketing Life Hack: Using a Content Writing Company

BKA Content

Content Marketing Life Hack: Using a Content Writing Company Content Marketing is the driving life force behind keyword targeting, content creation, and online lead generation. It’s no secret that all of this content writing takes time, which is the one thing that most content marketers have in short supply.

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How to Optimize Each Stage of the Marketing Funnel for More Conversions 

The Hoth

Landing pages featuring free webinars or live demos of your product . As an example, if you offer home renovation services, a landing page covering basement renovations is a great idea. That means providing user pricing guides, case studies from satisfied customers, webinars , and white papers. .

Marketing 105
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3 Tools to Make Your Editorial Calendar More Effective

Content Marketing Institute

This roundup features three innovative tools to create a new content marketing routine to better adapt to an ever-changing digital marketing world. Use ContentCal to diversify content you market. Creating and marketing diverse content is a necessity. Content marketing offers great lead-generation opportunities.

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Top 10 Types of Copywriting to Make Money in 2023 (& Beyond)

Smart Blogger

The variety and amount of sales copy needed in B2B is staggering: white papers , case studies, press releases, ebooks , a blog post , sell sheets, etc. On one project you might be writing a white paper on small business trends for Salesforce. Here is an example of a landing page from Morning Brew.