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How Content Marketing Can Save Your Digital Marketing Strategy

Content Marketing Institute

But, interestingly, I’ve started to see an increasingly larger opportunity for content marketers to play a true leadership role in that broader marketing strategy. Content marketing strategy can be the foundation for a nonexistent integrated digital marketing strategy. Today’s integrated marketing strategy isn’t.

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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

As a SaaS freelance writer, you might write: blog posts website copy white papers case studies landing pages email copy ad copy social media content All of this content helps these companies explain their products, attract customers, and informs them. Later, I defined the companies I wrote for as digitally native brands.

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Do You Need a Website Content Writer: Where to Find Them in 2023?

Bramework

With all these tools, a creative problem-solving skillset, and an understanding of your business goals and intentions, ultimately, a website content writer produces some, or ALL, of the text for your business’s online presence and digital marketing strategy as previously mentioned. Landing Pages. Happy Blogging!

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9 AI Tools for Successful Marketing Funnels

Neil Patel

With more customers expecting a hyper-personalized, real-time experience, the demand for AI technology in marketing has never been greater. It makes sense, then, that so many marketing AI tools and software are targeting the conversion funnel. Here is a deeper look at nine of the top AI tools for successful marketing funnels.

Marketing 139
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25 Marketing Books You Should Be Reading

Neil Patel

This book is perfect for any marketer who was ever tasked with building a landing page, as well as developers looking to expand their skill set. Faster, Smarter, Louder: Master Attention in a Noisy Digital Market. Digital Marketing for Dummies, 2nd Edition. An audiobook version is available.

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Is It Better to Embed Videos or Link to Them?

Neil Patel

Video is a powerful marketing tool—it can drive traffic, leads, and (most importantly) revenue. In fact, 78% of video marketers say video directly increases sales. There are currently two ways to place videos on your landing pages or website—link or embed videos. Which method should you choose? Consider Placement.

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Digital Strategy Consulting

Neil Patel

Digital marketing, which includes local search, organic search engine optimization, advertising, and content marketing. In this case, the KPIs are as follows: Number of leads generated from every social media channel. Number of conversions generated from every social media channel. Landing Page Conversions.