Wed.Sep 13, 2023

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How stories add emotional appeal to your AI-assisted copy and content.

Nick Ursborne

I use GPT-4 every day. I use it to brainstorm ideas, research topics, come up with content suggestions, and to outline longer-form content. Once I’m done researching and outlining with GPT-4, I open up Nick-4 and look for ways to add Emotional Intelligence to whatever I’m writing. (Yup, Nick-4 is me.) In other words, I’ll never just start writing based on the output of GPT-4 alone.

Copy 217
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15+ YouTube Shorts Ideas For Your Next Video


With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer. Whether you're repurposing old content, sharing clips from live streams, promoting exclusive content, or hopping on the latest trend, Shorts provide a versatile medium to engage viewers and potentially go viral.


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11 Ways AI Can Help You With Your Assignments


Generative AI can be a powerful tool for helping with your academic work, but you may be wondering how to use it responsibly so you can get the assistance you need , without cheating or breaking the rules. Here, we explain eleven ways to use AI to help you with your college courses and give some examples to show you how to do it yourself. Note, it’s always best practice to ask your instructor or check their rules and guidelines for the use of generative AI for coursework.

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How State Farm Turned a Viral Ad Into an Award-Winning Content Campaign

Content Marketing Institute

State Farm didn’t let interest cool down when its ad with NFL quarterback Patrick Mahomes and his jazz bath went viral. Learn what they did and the mega numbers brought to the brand through this award-winning campaign.

Ads 87
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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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IRS reminds gig workers, self-employed and others of Sept. 15 third quarter estimated tax payment deadline

Freelance Union

IR-2023-165, Sept. 6, 2023 WASHINGTON — The Internal Revenue Service is reminding taxpayers who pay estimated taxes that the deadline to submit their third quarter payment is Sept. 15, 2023. Taxpayers not subject to withholding may need to make quarterly estimated tax payments. Taxpayers such as gig worker s, sole proprietors, retirees, partners and S corporation shareholders generally must make estimated tax payments if they expect to have a tax liability of $1,000 or more when they file

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What Does “Connotation” Mean? Definition and Examples


Connotation is what a word means, but it is not its definition. Trust us, it isn’t as confusing as it sounds. Think about the difference between describing somebody as childish versus childlike. Both words compare the person with a child. But while childish draws attention to their immaturity, childlike emphasizes characteristics like innocence and a sense of wonder.

Writing 87

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100+ Writing Strategies That’ll Take You from Stuck to Invincible

Smart Blogger

Staring at a blank page and feeling completely stuck? You’re not alone. Writing can be a daunting task, but the right writing strategies can turn that blinking cursor from an enemy into a friend. Whether you’re crafting a novel, diving into academic writing, or creating blog content, specific techniques can break the wall of writer’s block.

Writing 71
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What Is PHP and Why Website Owners Should Care?

Quick Sprout

PHP refers to Hypertext Preprocessor, but don’t let the highfalutin terminology (or the word “highfalutin”) intimidate you. It’s just a … What Is PHP and Why Website Owners Should Care? Read More » The post What Is PHP and Why Website Owners Should Care? appeared first on.

Website 83
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Search Engine Optimization for Immigration Lawyers: How To Get Started

BKA Content

Search Engine Optimization for Immigration Lawyers: How To Get Started Search engine optimization is a powerful tool for immigration attorneys wanting to attract new clients. In a recent study, the vast majority of law firms rated SEO as their most effective type of marketing. Along with local search, SEO delivers almost 70% of site traffic. This guide to search engine optimization for immigration lawyers can help law firms of any size get started.

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Compare The Best Restaurant Payroll Software

Quick Sprout

Want to jump straight to the answer? The best restaurant payroll software for most people is Gusto or Deel. Running … Compare The Best Restaurant Payroll Software Read More » The post Compare The Best Restaurant Payroll Software appeared first on.

Post 79
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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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How To Do An SEO Audit: Boost Your Agency’s Value Proposition

Fat Joe

An SEO audit is a deep dive into a website’s ability to rank on search engines. It’s one of the first things your agency should do when you start working with a new client. Before you develop a strategy or set any goals, you need to know exactly what the client needs. An SEO audit provides a roadmap for getting better results, faster. In this guide, we’ll walk you through how to do an SEO audit.

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7 Powerful Ways to End Your Next Blog Post


The post 7 Powerful Ways to End Your Next Blog Post appeared first on ProBlogger. This guest post is by Ali Luke of Aliventures. You know your title has to hook readers. You know your first line needs to keep them reading. The start of your blog post matters. But so does the end. In fact, without a powerful end to your post, all the work that you put into the title and paragraph one is wasted.

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What Is Conversion Copywriting and How To Write Copy That Converts


As you implement your business’s content strategy, it’s exciting to see blogs and articles moving up the search engine ranks. It means your company is visible, people are clicking through to your website, and you provide information consumers find interesting and relevant. However, how much of that traffic is converting into sales for your company?

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The Hallmarks of a Bad Argument

Jane Friedman

Photo by Yan Krukau Note from Jane: Today’s post is somewhat tangential to the usual focus of this site, but I’d argue—for nonfiction writers anyway—knowing how to make a decent argument is fundamental to persuasive writing, op-ed writing, and overall literary citizenship. It’s something that I taught in writing classes, in fact, because the students needed the information.

Writing 110
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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.