July, 2023

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How to Find Copywriting Clients for Beginners

Elna Cain

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” This is a HUGE question but a very important one. I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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How to Do an SEO Audit in 11 Easy Steps (With Checklist)

Ahrefs

By finding and fixing those issues, you can often boost your rankings and get more organic traffic. This is where an SEO audit comes in. An SEO audit checks how well optimized your website is for search engines.

SEO 102
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Freelance Isn’t Free Los Angeles: What it Means For You

Freelance Union

Good news, L.A. freelancers! We have exciting news to share with you that directly impacts the vibrant freelance community in the City of Angels. It often takes weeks to months to get an invoice paid – if a payment even comes at all –  and freelancers have virtually no remedies when they get stiffed. In a city founded on creative workers and in a country who celebrates independence, this should not be the case.

Freelance 139
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Beware: Automated AI-Generated Content Can Ruin Everything for Marketers

Content Marketing Institute

Marketers in your industry will weaponize automated AI-created content to come after your search traffic and tell your brand’s story. Are you prepared for the fight?

Marketing 107
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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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6 Essential Tips for Aspiring Ghostwriters?

Constant Content

Are you an aspiring ghostwriter looking to become successful in that pursuit? Becoming a successful ghostwriter takes time, effort, and a plan. This blog gives six tips for starting a successful career as a ghostwriter. By following these tips, you’ll be well on your way to becoming a successful ghostwriter. 1) Understanding the Role of a Ghostwriter First, it’s essential to understand what a ghostwriter does.

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Chat with AI: Top 10 AI Chatbots & The Future Of AI

Kristi Hines

Ready to chat with AI? These AI chatbots connect you with the latest large language models including GPT-4, PaLM 2, Claude 2, Llama 2, and more from big tech companies like OpenAI, Microsoft, Google, Anthropic, Inflection AI, and Cohere. Use them for general conversation, summarization, coding, professional coaching, strategy development, brainstorming, idea generation, troubleshooting, image inspection, data analysis, second opinions, meal plans, gift ideas, travel planning, venting, and many o

More Trending

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20 Latest Patreon Statistics (2023 Data)

Blogging Wizard

Do you know how many creators are on the Patreon platform? How about the total amount of payouts the platform has given to its creators? In this post, we list.

IT 214
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36 Top Lead Generation Statistics (2023 Data)

Adam Connell

Want to learn more about lead generation? Generating high-quality leads continues to be a top priority for all kinds of businesses in every vertical. In this post, I’ll be sharing the latest lead generation statistics that marketers need to know this year. These stats provide useful insight into the current state of lead generation and.

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23+ Content Marketing Skills You Need for Today and the Next Five Years

Content Marketing Institute

Ready to improve your skills for short- and long-term content marketing success but not sure which ones? Almost two dozen Content Marketing World presenters offer advice with unique twists, unexpected advice, and helpful reminders.

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How to Cite ChatGPT and AI in APA Format

Grammarly

Among its many uses, AI like ChatGPT can be a valuable research tool for papers and other academic writing. But if you’re using its information in a paper that follows APA or another citation style, you still have to cite it like any other source. However, since AI is neither a standard source nor personal communication, how do you cite AI in APA 7?

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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4 Research Methods to Find Unique Angles Outside The First Page of Google

Buffer

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content. But, as I progressed, I realized a pattern. In addition to being similar to existing top pages, the content needed more expertise and unique perspectives.

Keywords 100
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How Parentheses Can Set the Tone of Your Writing (Yes, Really)

Enchanting Marketing

What’s the most boring punctuation mark? I used to think that award should go to parentheses. They seem to smell like math exams in sweaty classrooms. Ugh. But I’ve learned that parentheses can be FUN. Parentheses can be as intimate as that whispered conversation about your teenage crush. And they work for grown ups, too. Whether you’re writing a business articles or a memoir, an e-newsletter or a LinkedIn update, parentheses can make your writing more conversational and pull your re

Writing 149
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What Is A Lead Magnet? Definition, Examples & How To Create One

Blogging Wizard

A lead magnet is often a bribe that you give to your audience in exchange for their email address. With the increase in spam emails, consumers don’t want to give.

Audience 207
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Relationship-Based Link Building: How to Earn Trust & High-Quality Links

Ahrefs

Hey {First Name}, Just came across your post about {x}. Great stuff! I just published a resource that will provide a ton of value to your readers. {Some Random URL} Might be a good fit for your post? ?

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Audiences Don’t Care If AI Created Your Brand’s Content

Content Marketing Institute

Given the voluminous conversations around AI-generated content, you would think authorship matters. But it usually doesn’t for the most critical group in your content marketing strategy.

Audience 103
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“Palate,” “Palette,” or “Pallet”? How to Use Each Word Correctly

Grammarly

There are several tricky words in the English language that even the most seasoned speakers and writers can still find confusing. The homophones palate , palette , and pallet are just one example of how nuanced and complex English can be. If the spellings of these words have tripped you up in the past, don’t fret—we’re going to discuss exactly how to use each word correctly and share a few tricks to remember which definitions pertain to each spelling.

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List Of Free Blogging Platforms (2023 Options)

Make a Living Writing

When it comes to starting a blog, not every writer wants to spend an arm and a leg to get one set up. If you have been looking for a list of free blogging platforms, you have come to the right place. As of the time of writing the article, these are some of the best ones out there for you to use. Now, free blogs are not for everyone, but there are a few reasons you might want to start one such as building your portfolio as a writer.

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Delivering My First Keynote: AI Talk at #TBEX 2023

Content Hacker

April of this year, I received an email from someone named Rick Calvert – a “someone” I’ve grown very fond of now, since being on his stage and getting to know him. It was an invitation to deliver my first keynote. He’d watched this powerful video , featured in my newsletter over at Content at Scale : This was Rick’s email after watching that story: And thus commenced an amazing conversation – all about AI, how Rick was one of the very first to launch an event for c

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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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7 Health And Fitness Blog Examples For 2023 (+ Key Takeaways)

Blogging Wizard

The best fitness blogs aren’t just blogs that receive millions of visits every month and hide everything behind paywalls. In fact, there are plenty of smaller blogs out there that’d.

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How to Improve SEO: 15 Tactics to Boost Your Rankings (That Don’t Require New Content)

Ahrefs

But that doesn’t mean there aren’t any low-hanging opportunities to improve your SEO. Not only will the tactics below improve your rankings, but they also don’t need you to create new content. Let’s go through them.

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Unlocking the AI Revolution: Mari Smith’s First Bootcamp

AWAI

Mari Smith, the Queen of Facebook, will be speaking at her first Bootcamp! In this video she touches on what she will address during her inaugural Bootcamp session and what she thinks is the most exciting thing happening in the industry today, and shares a profound question that transformed her.

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How to Use the Prefixes “Dis” and “Un” Correctly

Grammarly

We use words that begin with the prefixes dis and un every day: Perhaps you’ve told someone you’re dis appointed or un convinced or that your new shoes are un comfortable. How do these letters change the meaning of a word? To begin with, there are slight differences between the prefixes dis and un : Dis means “ not” or “the opposite of” and is sometimes attached to the beginning of verbs to indicate the undoing of an action.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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2023 Writing Contests You Should Consider Entering

Freelance Writing Jobs

 For a change of pace from client work, why don’t you consider entering writing contests in 2023? It will give you a chance to flex your creative writing muscle in a way you don’t normally get to when you are doing work for other people. Along with the chance to win some money, you get to have your work seen and evaluated by judges who often bring some impressive credentials to the table.

Writing 98
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Product Description SEO: Optimizing Your Product Copy

The Hoth

eCommerce is booming in 2023, as online sales are set to grow by 10.4% – and the global market is set to hit $6.3 trillion. It’s also expected that 20.8% of all retail purchases will happen online this year. Additionally, at least 75% of customers shop online at least once a month, and that number continues to grow every day. That’s all great news if you’re an eCommerce store owner.

Copy 98
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How Content Marketing Helps Business Growth

Content Hacker

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. My answer to anyone who asks is always YES! Content marketing is 100% worth it. It’s one of the most effective channels and strategies for growing any business.

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Continuous SEO: Can You “Complete” SEO?

Ahrefs

In this guide, we’ll answer just that and share some top tips for implementing a continuous SEO strategy. The answer, in short, is almost always no. SEO, in nature, is a continuous strategy.

SEO 98
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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Harnessing the Power of Engaging Content: A Case Study Approach

Dr. Rissy's Writing and Marketing

In the digital marketing landscape, the mantra “content is king” isn’t just a catchy phrase. It’s a guiding principle that underpins marketing strategies and shapes brand identities. Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action.

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How to Send Polished Email Replies With GrammarlyGO

Grammarly

We’ve all been there: You check your inbox and see a long list of emails requiring a response. Sigh. Whether your correspondence involves back-and-forth scheduling, coordinating projects for work, or keeping up with family and friends, the prospect of composing tailored responses to each email in your inbox can be overwhelming. It’s easy to let unanswered emails pile up, risking missed opportunities or strained relationships.

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25 Years of Freelancing: 8 Things I Wish I’d Learned Sooner

AWAI

Reflecting on her milestone of 25 years as a freelance writer, Case Study Specialist Casey Hibbard realized there were eight things she wished she’d learned sooner on her journey to writing success. She shares them here today.

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35 Eye-Opening Personalization Statistics For 2023

Adam Connell

Want to learn more about personalization in marketing? You’re in the right place. As data analysis and automation tools have become more and more sophisticated, brands are increasingly able to deliver individualized marketing messages and product offerings to prospective customers at scale. In this post, you’ll find 35 personalization statistics that reveal how consumers feel.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha