July, 2023

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How to Find Copywriting Clients for Beginners

Elna Cain

A popular question I get from new freelancers and copywriters is: “How do you find copywriting clients?” This is a HUGE question but a very important one. I mean, getting freelance copywriting clients isn’t complicated…but if you are a brand new copywriter or freelancer, this can be a major roadblock, stopping you from ever trying.

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How to Do an SEO Audit in 11 Easy Steps (With Checklist)

Ahrefs

By finding and fixing those issues, you can often boost your rankings and get more organic traffic. This is where an SEO audit comes in. An SEO audit checks how well optimized your website is for search engines.

SEO 101
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Freelance Isn’t Free Los Angeles: What it Means For You

Freelance Union

Good news, L.A. freelancers! We have exciting news to share with you that directly impacts the vibrant freelance community in the City of Angels. It often takes weeks to months to get an invoice paid – if a payment even comes at all –  and freelancers have virtually no remedies when they get stiffed. In a city founded on creative workers and in a country who celebrates independence, this should not be the case.

Freelance 137
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Beware: Automated AI-Generated Content Can Ruin Everything for Marketers

Content Marketing Institute

Marketers in your industry will weaponize automated AI-created content to come after your search traffic and tell your brand’s story. Are you prepared for the fight?

Content 119
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Let's Get Physical: How to Blend Direct Mail Marketing with Your Digital Strategy

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

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6 Essential Tips for Aspiring Ghostwriters?

Constant Content

Are you an aspiring ghostwriter looking to become successful in that pursuit? Becoming a successful ghostwriter takes time, effort, and a plan. This blog gives six tips for starting a successful career as a ghostwriter. By following these tips, you’ll be well on your way to becoming a successful ghostwriter. 1) Understanding the Role of a Ghostwriter First, it’s essential to understand what a ghostwriter does.

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Chat with AI: Top 10 AI Chatbots & The Future Of AI

Kristi Hines

Ready to chat with AI? These AI chatbots connect you with the latest large language models including GPT-4, PaLM 2, Claude 2, Llama 2, and more from big tech companies like OpenAI, Microsoft, Google, Anthropic, Inflection AI, and Cohere. Use them for general conversation, summarization, coding, professional coaching, strategy development, brainstorming, idea generation, troubleshooting, image inspection, data analysis, second opinions, meal plans, gift ideas, travel planning, venting, and many o

SEO 246

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20 Latest Patreon Statistics (2023 Data)

Blogging Wizard

Do you know how many creators are on the Patreon platform? How about the total amount of payouts the platform has given to its creators? In this post, we list.

Post 220
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Book Files and Formats: How to Protect Your Writing Investment

Jane Friedman

“Safe” by rpongsaj is licensed under CC BY 2.0 Today’s post is by David Wogahn, the author of Countdown to Book Launch and the president of AuthorImprints , a self-publishing services company. A writer’s investment in their book is more than time and creativity. Our words, and sometimes visuals, are then turned into electronic files—another investment.

Writing 114
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23+ Content Marketing Skills You Need for Today and the Next Five Years

Content Marketing Institute

Ready to improve your skills for short- and long-term content marketing success but not sure which ones? Almost two dozen Content Marketing World presenters offer advice with unique twists, unexpected advice, and helpful reminders.

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36 Top Lead Generation Statistics (2023 Data)

Adam Connell

Want to learn more about lead generation? Generating high-quality leads continues to be a top priority for all kinds of businesses in every vertical. In this post, I’ll be sharing the latest lead generation statistics that marketers need to know this year. These stats provide useful insight into the current state of lead generation and.

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Is Training the Right Solution?

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

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“Palate,” “Palette,” or “Pallet”? How to Use Each Word Correctly

Grammarly

There are several tricky words in the English language that even the most seasoned speakers and writers can still find confusing. The homophones palate , palette , and pallet are just one example of how nuanced and complex English can be. If the spellings of these words have tripped you up in the past, don’t fret—we’re going to discuss exactly how to use each word correctly and share a few tricks to remember which definitions pertain to each spelling.

Writer 104
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4 Research Methods to Find Unique Angles Outside The First Page of Google

Buffer

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content. But, as I progressed, I realized a pattern. In addition to being similar to existing top pages, the content needed more expertise and unique perspectives.

Keywords 103
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What Is A Lead Magnet? Definition, Examples & How To Create One

Blogging Wizard

A lead magnet is often a bribe that you give to your audience in exchange for their email address. With the increase in spam emails, consumers don’t want to give.

Audience 207
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List Of Free Blogging Platforms (2023 Options)

Make a Living Writing

When it comes to starting a blog, not every writer wants to spend an arm and a leg to get one set up. If you have been looking for a list of free blogging platforms, you have come to the right place. As of the time of writing the article, these are some of the best ones out there for you to use. Now, free blogs are not for everyone, but there are a few reasons you might want to start one such as building your portfolio as a writer.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Audiences Don’t Care If AI Created Your Brand’s Content

Content Marketing Institute

Given the voluminous conversations around AI-generated content, you would think authorship matters. But it usually doesn’t for the most critical group in your content marketing strategy.

Content 115
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Unlocking the AI Revolution: Mari Smith’s First Bootcamp

AWAI

Mari Smith, the Queen of Facebook, will be speaking at her first Bootcamp! In this video she touches on what she will address during her inaugural Bootcamp session and what she thinks is the most exciting thing happening in the industry today, and shares a profound question that transformed her.

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6 Tips for Formatting a Cover Letter

Grammarly

Your cover letter needs to grab the recipient’s attention and make an impact. It’s about showcasing your skills and standing out from other applicants. Details matter, so it’s important to get the formatting right. A cover letter format is similar to a one-page business letter format. It should have one-inch margins on all sides, size 10–12 font in Times New Roman or Calibri, and 1.15 line spacing.

Writing 104
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Top 10 Social Media Trends You Can’t Afford to Ignore in 2023

Smart Blogger

Staying ahead of social media trends is no easy feat! Each year, the trends you latch onto could be the difference between your brand blending in or standing out. But ever wondered how to find those game-changing trends before they become mainstream? How to discern the fads from the shifts that could propel your online presence to new heights? Well, you’re in the right place.

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

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7 Health And Fitness Blog Examples For 2023 (+ Key Takeaways)

Blogging Wizard

The best fitness blogs aren’t just blogs that receive millions of visits every month and hide everything behind paywalls. In fact, there are plenty of smaller blogs out there that’d.

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Harnessing the Power of Engaging Content: A Case Study Approach

Dr. Rissy's Writing and Marketing

In the digital marketing landscape, the mantra “content is king” isn’t just a catchy phrase. It’s a guiding principle that underpins marketing strategies and shapes brand identities. Successful brands understand that it’s not merely about content existence, but about its ability to engage, captivate, and spur audiences to action.

Content 98
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35 Eye-Opening Personalization Statistics For 2023

Adam Connell

Want to learn more about personalization in marketing? You’re in the right place. As data analysis and automation tools have become more and more sophisticated, brands are increasingly able to deliver individualized marketing messages and product offerings to prospective customers at scale. In this post, you’ll find 35 personalization statistics that reveal how consumers feel.

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Write a Powerful, 83-Word Email About Sleep Buds… And You Could Get a $200 Prize!

AWAI

Practice is the best way to keep improving at any endeavor. For a copywriter, that means time spent writing! Follow the “client brief” to do this practice assignment, using tips from a master.

Writing 97
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How to Cite ChatGPT and AI in APA Format

Grammarly

Among its many uses, AI like ChatGPT can be a valuable research tool for papers and other academic writing. But if you’re using its information in a paper that follows APA or another citation style, you still have to cite it like any other source. However, since AI is neither a standard source nor personal communication, how do you cite AI in APA 7?

Text 103
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How to Improve SEO: 15 Tactics to Boost Your Rankings (That Don’t Require New Content)

Ahrefs

But that doesn’t mean there aren’t any low-hanging opportunities to improve your SEO. Not only will the tactics below improve your rankings, but they also don’t need you to create new content. Let’s go through them.

SEO 98
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2023 Writing Contests You Should Consider Entering

Freelance Writing Jobs

 For a change of pace from client work, why don’t you consider entering writing contests in 2023? It will give you a chance to flex your creative writing muscle in a way you don’t normally get to when you are doing work for other people. Along with the chance to win some money, you get to have your work seen and evaluated by judges who often bring some impressive credentials to the table.

Writing 98
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Product Description SEO: Optimizing Your Product Copy

The Hoth

eCommerce is booming in 2023, as online sales are set to grow by 10.4% – and the global market is set to hit $6.3 trillion. It’s also expected that 20.8% of all retail purchases will happen online this year. Additionally, at least 75% of customers shop online at least once a month, and that number continues to grow every day. That’s all great news if you’re an eCommerce store owner.

SEO 98
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Six Ways To Start Thinking Like a Boss

Freelance Union

Traditional employment conditions us to be dependent. When you work for other people, they take care of you. Your paycheck goes into your account and has already been taxed, your 401K has increased, and your company has even covered life insurance. That nice HR person reminds you of the deadline for open enrollment. The corporate attorney handles that cease and desist order.

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25 Years of Freelancing: 8 Things I Wish I’d Learned Sooner

AWAI

Reflecting on her milestone of 25 years as a freelance writer, Case Study Specialist Casey Hibbard realized there were eight things she wished she’d learned sooner on her journey to writing success. She shares them here today.

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19 Email Etiquette Rules to Know

Grammarly

Email etiquette is the set of social guidelines that govern polite, productive email communication. As with offline etiquette, email etiquette serves to make conversations comfortable, considerate, and professional. What is email etiquette? Email etiquette rules in the workplace can vary between industries and cultures, both professionally and globally.

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How to Figure Out Which Writing Advice Fits You Best

Jane Friedman

Today’s post is by romance author and book coach Trisha Jenn Loehr ( @trishajennreads ). There’s an endless supply of advice for writers. But when you come across this oversupply of often contradictory information, how are you to parse it and figure out which advice fits you—your story, your personality, your skills, and your writing style? The process is surprisingly similar to figuring out which clothes work for your body and lifestyle.

Writing 97
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Autopilot Link-Building: How To Create Content That Attracts Links Organically

Animalz

Manual link-building isn’t for the faint of heart. You knock on many doors, endure countless rejections, and occasionally score a few backlinks — campaign after campaign after campaign. It’s a disheartening process many content marketers have to endure. But there’s another way. Create linkable content you know people want to reference on topics that naturally attract high-quality backlinks.

Content 95
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30+ Circumlocution Examples to Elevate Your Writing in 2023

Smart Blogger

Do you find yourself using word circumlocution in your writing without understanding its use? You “beat around the bush” by using an euphemism when writing about a topic you are uncomfortable with and you don’t want to offend your readers. You use evasion in your writing because you feel that will keep your readers on your page. However, you struggle with keeping your readers engaged.

Writing 94
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Thought Leadership Content: Definition and Step-by-Step Guide

CopyBlogger

AI is very effective at answering your target audience’s FAQs, and the old strategy of publishing “how-to” content won’t help. Continue Reading The post Thought Leadership Content: Definition and Step-by-Step Guide appeared first on Copyblogger.

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