Kayleigh Moore

NOVEMBER 21, 2023

Okay. I know, at this point, you’re probably sick of hearing people talk about AI writing tools. BUT! I’m not here to tell you which AI tools to use, or how they’re coming for writers’ jobs, or to preach about how it’s the end of the world as we know it. Instead, as always, I want to break things down and be realistic with you about where they make sense, the things they suck at, and what I’ve found they help me do better and in less time.

Writing 130

Writing Script Freelance Writer 130

Content Marketing Institute

NOVEMBER 21, 2023

Getting your arms around the disruptions of generative AI presents an extreme challenge. A 20-year-old framework for self-reflection may help. Ask these three questions in proper succession.

Content 82

Content 82

Grammarly

NOVEMBER 20, 2023

Enough hype—when it comes to generative AI, let’s talk results. In our recent webinar, Now Generally Available: Enterprise-Grade Gen AI That Drives Work Forward , Grammarly’s own Zachary Johnson, Senior Product Marketing Manager, and Spencer Herrick, Senior Product Manager, shared how our generative AI fuels efficient work, the results beta users experienced, and the updates we made using their feedback.

Writing Style 82

Writing Style Text Communication Management 82

Make a Living Writing

NOVEMBER 21, 2023

If you have had some interest in becoming a technical writer, you might be wondering how much the a technical writer salary is before you pursue this career path. Technical writers make the complex seem simple by crafting user-friendly guides, manuals, and documentation to help people understand technology, software, or any intricate process. They’re the unsung heroes behind those instruction manuals you only read when something goes wrong – turning tech jargon into something your grandma

Writer 86

Writer Healthcare Freelance Education 86

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

The Creative Penn

NOVEMBER 20, 2023

How can you transition into being an author after a long-term career elsewhere? How can you adopt an attitude of service in order to build your network in an authentic manner? Patrick O'Donnell shares his tips. In the intro, Spotify subscribers in the US now have 15 hours of free audiobook listening [ The Verge ] — you can find most of my books there if you want to give them a try!

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Consulting Writer Entertainment Creativity 98

Caroline Gibson

NOVEMBER 22, 2023

I recently came up with a campaign concept which involved using words joined by “and” in phrases. I was after a quick resource for inspiration beyond the phrases I already knew. It was frustrating: I knew what I wanted to find, but not the correct term to search for the result. Because if you Google phrases joined by “and” (which seemed a pretty obvious place to start, frankly, a load of stuff pops up to do with conjunctions (i.e., “and”, “but”, and “or”).

Freelance Copywriting 147

Freelance Copywriting Copywriter Copywriting Freelance 147

Ahrefs

NOVEMBER 23, 2023

Content ideation is the process of generating article ideas. A solid ideation process makes it easy to brainstorm dozens of blog post topics, hit a regular publishing cadence, and consistently grow traffic—without unnecessary brain strain.

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Blog Post Post Content Blog 107

Grammarly

NOVEMBER 22, 2023

The word trope has evolved and expanded in meaning over time. Originally it came from the classical Greek concept of rhetoric—the art of effective communication. Tropes in that context are all the ways that a writer or speaker can use nonliteral language to get their ideas across and evoke the response they want. More recently, however, the word trope has come to describe certain conventions of fictional genres in narratives such as books, movies, and television shows.

Writing 105

Writing Government Persuasion Concept 105

Jane Friedman

NOVEMBER 20, 2023

Photo by Etienne Girardet on Unsplash Today’s post is by author Amy L. Bernstein. Benjamin Franklin once wrote to the Royal Society of London: “I have already made this paper too long, for which I must crave pardon, not having now time to make it shorter.” Yes, writing short can be far more difficult than letting the pen rip. And writing a short description of your novel — like the three tight paragraphs you need in a query letter — is one of the hardest tasks of all.

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IT Writing Concept Text 108

Blogging From Paradise

NOVEMBER 20, 2023

(Updated 11/20/2023) Trying to figure out how to increase engagement on your blog may seem like an enigma wrapped in a befuddling riddle.

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Engagement Blog Blogging 114

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Ahrefs

NOVEMBER 24, 2023

With so much ground to cover, we did some serious digging to showcase the city’s best SEO speakers, conferences, and meet-ups. London’s search community was nascent but sizable from the early noughties.

SEO 99

SEO 99

Grammarly

NOVEMBER 21, 2023

Line spacing isn’t typically something you think about, until you have to. When there’s an important written assignment due, suddenly you’re doubtful about how much space to put in between your lines. In this quick guide, we go over all your line spacing options and when to use each, plus we explain how to apply single and double spacing in Google Docs and Microsoft Word.

Text 103

Text Communication Writing Ads 103

Make a Living Writing

NOVEMBER 22, 2023

Are you a creative or literary writer looking to share your words with a larger audience of your peers? Then look no further than these literary magazines accepting submissions! The new year is just around the corner and there are plenty of literary magazines looking for high-quality writing for their next issue. Here is a list of some of the best literary magazines accepting submissions for next year.

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Prose Copy Publisher Publishing 96

Quick Sprout

NOVEMBER 19, 2023

Call masking is a communication feature that conceals your actual phone number by displaying a different number during calls. For … Is Call Masking Essential? Yes, Use it for These 7 Reasons Read More » The post Is Call Masking Essential? Yes, Use it for These 7 Reasons appeared first on.

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IT Communication Post 89

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Ahrefs

NOVEMBER 23, 2023

It helps you: In this guide, you’ll learn how to use our content gap analysis template to find and fill missing gaps in your content strategy.

Content 106

Content Copy IT SEO 106

Grammarly

NOVEMBER 24, 2023

Do you need to write a project proposal but don’t know where to start? Don’t worry; we’re here to help. Crafting a project proposal is important for getting your project approved, funded, or supported. It outlines crucial details such as the project’s concept, objectives, methodology, budget estimates, team qualifications, and potential risks.

Projects 88

Projects Writing Government Proofreader 88

Smart Blogger

NOVEMBER 23, 2023

Looking to turn heads with your Twitter profile? Well, implementing the best Twitter bio ideas can make or break that critical first impression. Imagine crafting a bio that’s a magnet for followers, an intro so compelling it transforms casual scrollers into a highly engaged audience. From spotlighting your achievements to threading relevant keywords that hook, this guide unpacks the secrets to bios that resonate.

Social Media 79

Social Media Finance Food Keywords 79

Quick Sprout

NOVEMBER 21, 2023

A call flow is a blueprint for the ultimate customer service experience for your call center. It creates a structured … Create a Perfect Call Flow with this Step-by-Step Process Read More » The post Create a Perfect Call Flow with this Step-by-Step Process appeared first on.

IT 84

IT Post 84

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

Ann Handley

NOVEMBER 18, 2023

Source: Wiley A version of this story appeared in Total Annarchy, my fortnightly newsletter that helps you be a better writer, storyteller, marketer. Get it in your inbox ; you’ll love it. * * * One of the things I love about writing is that you’re never done improving. One of the things I hate about writing is that you’re never done improving.

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Sales Copy Copy Sales Storytelling 78

Grammarly

NOVEMBER 20, 2023

You’re almost there. You’ve finished your research, you’ve written your thesis, you’ve formatted your work and bibliography , and now you can see yourself in a cap and gown, the newly minted holder of a master’s degree or PhD. You put in the work—but you didn’t get there alone. Like every protagonist in a literary journey, a cast of characters helped you along the way.

Writing 85

Writing Collaboration Construction Projects 85

BKA Content

NOVEMBER 24, 2023

The Ultimate Guide to SEO Tracking Theoretically, organic searches should account for 53% of visits to a business website. However, it’s impossible to tell if you’re achieving this percentage without proper monitoring. Here’s the good news: SEO tracking provides all the data you need to gauge the effectiveness of your marketing. There are even free tools that can do the analysis for you.

SEO 72

SEO Landing Page Agency Keywords 72

Quick Sprout

NOVEMBER 18, 2023

Marketing is essential for growing businesses, but it often strains tight budgets. If you’re looking for a platform to handle … EngageBay Review Read More » The post EngageBay Review appeared first on.

Marketing 84

Marketing Sales IT Post 84

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

Publishing Trends

NOVEMBER 24, 2023

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Creating Solidarity and Community- How Black-Owned Bookstores Are Redefining Bookselling Why Are Publishers Still Using X? Can We Judge a Book By Its Sound?

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Publisher Publishing Publishing Blog Post 97

Uni Square Concepts

NOVEMBER 24, 2023

Paraphrasing can be a great way to increase the quality of a write-up or remove plagiarism from it. It can be done manually or by using an AI paraphrasing tool. Most writers, students, and businesses choose the latter option since it saves them both time and effort.

Content 59

Content Writer Writing Content Writer 59

BKA Content

NOVEMBER 20, 2023

The 5 Best Keyword Research Services To Try in 2023 Every search query contains keywords, or words and phrases that potential website visitors use to find information online. Researching keywords for your business can help you create content that raises the ranking of your site in search results for relevant queries. Discover the best keyword research service in 2023 and learn more about five services and tools that you can try as part of your SEO strategy.

Keywords 71

Keywords Insurance Engineering SEO 71

Quick Sprout

NOVEMBER 20, 2023

Few lines of text can take your website traffic to new heights the way that meta descriptions can. Maxing out … 12 Real Meta Description Examples From Page 1 Results Read More » The post 12 Real Meta Description Examples From Page 1 Results appeared first on.

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Text Website Post 81

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

Content

Publishing Trends

NOVEMBER 20, 2023

PEOPLE Hachette Book Group CEO Michael Pietsch , is transitioning to the role of Chairman, and will be succeeded by Hachette UK CEO , David Shelley , who will take on both HBG and HUK roles. Richard Kiston , deputy CEO of Hachette UK, will be taking on the same role for Hachette Book Group. COO Joe Mangan has announced his retirement. The changes take place Jan 1st, 2024.

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Art Director Editorial Recruitment Architecture 67

ContentWriters

NOVEMBER 22, 2023

Customers and prospects who subscribe to your newsletter are high-value contacts because they’re interested enough in your brand to give you permission to deliver content directly to their inbox. If you’re looking for the best ways to connect with these valuable email subscribers, your business can look to newsletter examples and best practices.

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Sales Healthcare Hospitality Text 59

Neal Schaffer

NOVEMBER 22, 2023

No matter what kind of website you have, SEO is a multifaceted discipline. It often involves blogs and other web copy that are optimized for keywords, images with the perfect tags and meta descriptions, and even video that’s competitive on YouTube. Knowing all of the plugins that exist for WordPress that can aid your efforts […] The 15 Best SEO Plugins for WordPress That You Should Know appeared first on NealSchaffer.

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SEO Copy Keywords Search Engine Optimization 52

Quick Sprout

NOVEMBER 24, 2023

The only thing you need to crank up those call center sales is speed. And it’s not just us saying … Out of 6 Ways to Boost Call Center Sales, You Only Need This Read More » The post Out of 6 Ways to Boost Call Center Sales, You Only Need This appeared first on.

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Sales Post 76

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

Entertainment