Elna Cain

FEBRUARY 27, 2024

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. This was my first and only niche as a writer, and I must love it since I’ve stuck with it for all these years. Maybe you’re interested in this writing niche and want to see what it’s all about. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies.

Content Writer 237

Content Writer Writer Content Writing 237

Blogging From Paradise

FEBRUARY 29, 2024

Every blogging statistic is dead and buried in the past. Every widely-held metric is over. Every industry stat quote is gone.

Concept 105

Concept Blogger Blog Blogging 105

Freelance Union

FEBRUARY 27, 2024

This article is posted with permission from our partner TaxAct. File your freelance taxes with confidence using TaxAct’s easy-to-use tax software. Freelancers Union members get 25% off the cost of federal and state tax filing:  [link] Freelancing is growing in popularity, largely in part to the amount of freedom it offers. As a freelancer, you have the flexibility to pick and choose which projects to work on, when to work, what to charge, and of course, the convenience of working fro

Finance 76

Finance Insurance Medical Freelance 76

Write Out Loud

FEBRUARY 29, 2024

A stranger recently asked me what I do for a living. I told him, “I’m a writer and editor, and I do some sales consulting, what about you?

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Writing Consulting Writer Sales 130

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Engagement

AIIP

FEBRUARY 27, 2024

By Heather Carine (Editor’s Note: Heather Carine will speak at the AIIP 2024 Symposium and at the pre-symposium Business Jumpstart Bootcamp in April.) Information professionals love to connect dots. When I read Josh Kaufman’s description of his concept of the five parts of every business in The Personal MBA, I loved the simplicity and the… Read More » The post Mastering the 5 Parts of Your Infopreneur Business appeared first on AIIP Connections Blog.

Concept 83

Concept Blog Blogging Post 83

Freelance Writing Jobs

FEBRUARY 28, 2024

Too many creative writers neglect the basics of sales copywriting when writing for retail brands. Retail clients have different needs. Knowing how to craft a romantic, awe-inspiring poem won’t mean much to someone who needs a straightforward yet sales-y product description. Before applying for copywriting jobs online, ensure you know how to write for retail.

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Retail Creativity Writing Sales Copy 82

Write Out Loud

FEBRUARY 29, 2024

As brands, digital media, and social media continue to evolve, one question that keeps coming up is whether blogging is still relevant in… Continue reading on Write Out Loud »

Blog 130

Blog Blogging Digital Media Social Media 130

Make a Living Writing

FEBRUARY 27, 2024

To become a full-time freelance writer, you are going to need to keep track of many, many moving parts. You will have clients, ideas, stories, things you’re learning, things you’re trying, word trackers, pitching trackers, and more. Diving into bullet journaling for writers can be a great way for you to manage all of those moving parts. This is why you should learn how to use one.

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Writer Freelance Creativity Concept 89

Freelance Union

FEBRUARY 29, 2024

Unpopular opinion - I am not a fan of time management. I can see why it’s a trending topic. We all want to have more time to: Do some marketing Hit the gym Do more of whatever makes us happy That’s why the idea that we are somehow in control of our time and we have the option to manage it, if we learn how to, helps us cope with the harsh truth: Time is finite , and we can’t do anything about it.

Freelance 71

Freelance Banking Projects Management 71

Rachelle Gardner

FEBRUARY 28, 2024

We are excited to announce the newest member of our team! Candice Marie Benbow is a writer who has written for various outlets including ESSENCE, Glamour, Religion News Service, VICE, Andscape at ESPN and the Me Too Movement. Her first book, Red Lip Theology: For Church Girls Who’ve Considered Tithing to the Beauty Supply Store When Sunday Morning Isn’t Enough, was released in 2022.

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Writer Publisher Publishing Publishing 189

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

Collaboration

Write Out Loud

FEBRUARY 29, 2024

This is something you’ll see all over the world. Companies say “no experience required!

Writing 130

Writing 130

Ahrefs

FEBRUARY 28, 2024

But there’s some disagreement and confusion among SEOs as to whether “toxic” links are actually a thing and what, if anything, you should do about them.

SEO 124

SEO 124

Content Marketing Institute

FEBRUARY 28, 2024

Business podcasts differ from entertainment podcasts — and it’s about more than audience size. Discover the key elements to crafting a podcast strategy that works for your content marketing and business goals.

Entertainment 105

Entertainment Content Marketing Audience Marketing 105

Jane Friedman

FEBRUARY 28, 2024

Photo by Daisa TJ Today’s post is by romance author and book coach Trisha Jenn Loehr ( @trishajennreads ). Tropes are a staple of genre fiction. Some folks love to hate them; they even use “tropey” as a derogatory term. And yet, writers still use them. And many readers still celebrate them. Why? Because tropes, simply put, are things like themes, plot devices, archetypes, and structures that pop up regularly in stories, especially stories within distinct genre categories.

Storytelling 104

Storytelling Food Retail Writer 104

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

Marketing

Write Out Loud

FEBRUARY 29, 2024

Did you know that 81% of people have said they would like to write a book?

Writing 130

Writing 130

Grammarly

FEBRUARY 27, 2024

When you spy a verb ending in the letter s —such as dances , fries , or feels —you are looking at that verb in a conjugated (also known as inflected) form. Regular English verbs form the third-person singular simple-present tense by adding – s or – es to their stem or root form. Here we’ll learn about verbs that end in s , including what they mean in grammar and how to use them correctly.

Communication 103

Communication Ads Management Writing 103

Ahrefs

FEBRUARY 29, 2024

At Ahrefs, multiple team members have worked in these roles, so we’ve compiled a list of our top tips to help you get more buy-in for SEO projects. Start by identifying all the key influencers and decision-makers within the organization.

SEO 101

SEO Projects 101

Content Marketing Institute

FEBRUARY 29, 2024

Knowing your content goals is one thing. Knowing how you’ll achieve them is another. A content plan outlines all the specific steps for activating the vision expressed in your content strategy. Focus on these four areas to build one.

Content 100

Content 100

Speaker: Akeel Jabber, B2B SaaS Investor and Growth Marketer at Horizen Capital

⭐ Are you ready to boost campaign success? Consider the untapped potential of integrating direct mail marketing seamlessly with digital marketing strategies. Combining the physical, tangible impact of direct mail with the dynamic reach of digital marketing can be a game-changer, significantly increasing your ROI when done right. Direct mail grabs attention, making it great for reaching your target audience 📩 Digital marketing keeps the momentum going, driving action 📲 So.

Digital Marketing

Write Out Loud

FEBRUARY 29, 2024

I think we can leave my gender out of my job title.

Writing 130

Writing 130

Jane Friedman

FEBRUARY 27, 2024

Photo by John Schnobrich on Unsplash Today’s post is by writer Mirella Stoyanova ( @mirellastoyanova ). Note from Jane: Mirella’s original title for her piece was “I’d Rather Be Writing.” I retitled it to make a different point, one that I deeply hope more writers truly grasp and understand, for their sanity and success. I’m grateful to Mirella for her graciousness in letting me retitle.

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Social Media Storytelling Writer Publisher 99

BKA Content

MARCH 1, 2024

The Complete Guide to SEO for Bankruptcy Lawyers in 2024 Your law firm provides essential services to clients navigating bankruptcy and its complexities. You know its value — but if your website is part of the 96.55% of online content that gets no Google traffic, are you sure you’re reaching everyone who needs you? Getting your site to rank high in search engines involves a detailed strategy.

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SEO Social Media Search Engine Optimization Contractor 82

Content Marketing Institute

FEBRUARY 27, 2024

Marketers frequently measure the time a consumer spends with content as a proxy for trust. The more time spent with the content, the deeper the trust in the content or brand. That’s a big mistake. Find out why.

Content Marketing 91

Content Marketing Marketing Content Brand 91

Speaker: Tim Buteyn

Let's set the scene: you’ve identified a critical performance gap in your organization and need to close that gap. A colleague suggests training, but you suspect there’s something going on that training can’t address. How can you determine if training is the right solution before you commit your budget and resources to a new training program? In this webinar, you will learn how to determine if training is the right solution using the Behavior Engineering Model.

Engineering

Write Out Loud

FEBRUARY 29, 2024

I like life to be a bit surprising.

Creativity 130

Creativity Writing 130

CopyBlogger

FEBRUARY 29, 2024

Most of the advice to get more followers on Twitter is the same – post valuable content consistently. Yet many. Continue Reading The post How To Get More Followers On Twitter (Avoid These Mistakes) appeared first on Copyblogger.

Content 81

Content Brand Post 81

The Creative Penn

FEBRUARY 26, 2024

How can you write a memoir that is emotionally honest and revealing enough for readers to care, and cope with the inevitable fear of judgment that evokes? How can you write about real places and people in memoir? Why is editing a memoir so challenging and what should you keep in mind around publishing and marketing choices? J.F. Penn gives her tips after writing her midlife solo travel memoir, Pilgrimage: Lessons Learned from Solo Walking Three Ancient Ways.

Writing 75

Writing Projects Publisher Publishing 75

Content Marketing Institute

MARCH 1, 2024

Air Canada tried to throw its chatbot under the bus because it gave wrong information to a customer. But a Canadian court sided with the chatbot (and the customer). What does that mean for brands using public-facing generative AI tools?

Marketing 84

Marketing Brand IT 84

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

Content

Write Out Loud

FEBRUARY 29, 2024

5 Ways You Can Start Immediately!

Writing 130

Writing Freelance Marketing 130

BKA Content

FEBRUARY 28, 2024

SEO for Contractors: How To Increase Traffic to Your Site As a contractor, your business depends on leads, referrals and new clients to stay active year-round. These days, most people find out about local businesses online, so a search-optimized website is one of the best investments you can make. How important is SEO for contractors? Search engine optimization (SEO) is nearly 90% more effective at boosting website traffic than paid ads, leading to more customers, work and sales.

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Contractor SEO Construction Search Engine Optimization 73

Ahrefs

FEBRUARY 26, 2024

The thing is, you need to be careful with mental models because they’re sneaky.

SEO 101

SEO 101

Content Marketing Institute

FEBRUARY 27, 2024

Not sure if you should add a digital experience platform to your martech stack? Here’s how the latest systems make content easier to manage, optimize, and deliver to your audience.

Management 82

Management Audience Content 82

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

In October, scientists discovered that 75% of patients who experienced brain fog had a lower quality of life at work than those who did not. At best, brain fog makes you slower and less efficient. At worst, your performance and cognitive functions are impaired, resulting in memory, management, and task completion problems. In this entertaining and interactive presentation, Chester Santos, "The International Man of Memory," will assist you in developing life-changing skills that will greatly enha

Entertainment