Content Writing Vs. Copywriting: What’s the Difference?
Shorthand Content Marketing
OCTOBER 7, 2022
They both serve a purpose in growing sales for a business, but the approaches (and techniques) are different. The word ‘copy’ was initially used in print media because the typeset words were reprinted (i.e., copied) and shared with a broad audience of readers. . Copywriting is focused primarily on generating sales.
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