Contently

DECEMBER 13, 2022

It usually happens in the middle and bottom of the marketing funnel and means a prospect has taken an action, like downloading an eBook or filling out a submission form that allows you to build a deeper relationship with them. Ready to take your content to the next level? Gating content for lead generation.

Storytelling 126

Storytelling Engagement Landing Page Long Form Content 126

ContentWriters

MARCH 13, 2024

Read on as we discuss each type of content and how to decide between a white paper vs. eBook in your marketing strategy. The word “eBook” (also spelled “ebook” or “e-book”) is just what its name suggests: a digital “book” that’s published electronically for lead generation, knowledge sharing, and building through leadership.

Content Marketing 59

Content Marketing Marketing Proofreader Long Form Content 59

ContentWriters

DECEMBER 6, 2023

It builds trust, which supports lead generation and client retention. Moreover, depending on your goals and the type of content you’re producing, your KPIs may vary. ” If your goal is lead generation, a KPI could be “number of free trial sign-ups.” Experimentation is a great idea here.

Content Marketing 64

Content Marketing Marketing Content Brand Awareness 64

Content Hacker

OCTOBER 25, 2022

But the content marketing ROI statistics prove that this industry’s growth is NOT slowing down any time soon. In our digital age, both B2B and B2C business owners and marketers are seeing massive benefits when they use strategic content creation (like lead generation, for one!). Email Content Marketing ROI Statistics.

Content Marketing 95

Content Marketing IT Search Engine Optimization Marketing 95

Neil Patel

OCTOBER 18, 2021

You should regularly review your content plan and look for ways to maximize your productivity—even on a shoestring budget. Remember, content plays a huge role in your business growth. As a result, you must be deliberate and proactive about the type and quality of content you publish. Set Content Goals.

Content 134

Content Content Creation Social Media Promotion 134

ProBlogger

SEPTEMBER 28, 2016

Solve Problems With High Quality Long-Form Content. Long vs. short posts, quantity vs. quality, users vs. Google – these are all never ending debates. In short, when you create content that solves the problems of your audience, you eventually become their go-to source for everything related to your industry.

Brand 52

Brand Blog Blogging Lead Generation 52

Contently

MAY 9, 2024

Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning. This turns your white paper into lead-generating content.

Proofreader 119

Proofreader Writing Recruitment Brand 119