2002 Audience Promotion Sales 
Neil Patel
MARCH 17, 2021
Because the oldest Gen Zers are reaching an age where they can make their own purchasing decisions, you have a whole new audience you can target with your paid ads. Generation Z isn’t the best target audience for every brand. So, you should be targeting them through ads , right? Not necessarily. They also watch less TV.
ProBlogger
OCTOBER 5, 2016
In terms of business, the principle has long been used to convey the message that 80% of sales typically come from 20% of the customers. In 2002, then-CEO of Microsoft Steve Ballmer announced that the 80/20 rule was not only applicable to the company’s product features – it applied to bugs, as well. Focus on the Right Audience.
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ProBlogger
APRIL 23, 2020
product sales (ebooks, presets, course and printables) – 31%. I started blogging in late 2002. That helped me rank in Google, which brought me a small audience. And in that same year I learned how to communicate and engage with that audience. AdSense – 8%. sponsorship – 6%. ProBlogger job board – 5%. miscellaneous – 1%.
ProBlogger
SEPTEMBER 22, 2016
November 2002 – I get an email from a friend that says, check out this blog. Direct ad sales – Advertisers were targeted my site. Promoted eBooks and products for other blogs. Let’s walk back in time to 2002. It’s 2002, November, I’m sitting at a desk of one of the part time jobs that I had.
ProBlogger
SEPTEMBER 5, 2016
On dPS we do two big promotions every year. We have our 12 days of Christmas sale and our mid year/summer sale. On dPS we offer sponsorships to advertisers who want to work directly with our audience. There was just almost no comprehension back in 2002 what a blog was, at least here in Australia. Sponsorships .
ProBlogger
MAY 7, 2020
In 2002 I started The Living Room, where I blogged about my experience of being involved in a new church (which was also called “The Living Room”). A few months in, it had a sizeable audience and was making a bit of money. And I knew I had a better change of building an audience with a ‘how to’ blog more than with a review blog.
ProBlogger
JUNE 15, 2011
November 2002 : I started my first personal blog almost nine years ago, without even the faintest suspicion that it’d be anything more than a hobby. She is also involved in the creation of ebooks, writing sales copy, and other editorial tasks. Ad Sales: Gabrielle Green heads up ad sales on both ProBlogger and dPS.
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