Content Marketing Institute

DECEMBER 4, 2018

Credited to Jay Geiger, who first wrote about it in 2006 , the term “clickbait” earned a place in The Oxford English Dictionary in 2016 with this definition: “(on the Internet) content whose main purpose is to attract attention and encourage visitors to click on a link to a particular web page.”. Welcome to the clickbait debate.

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Content Editorial Team Entertainment Content Creator 95

Smart Blogger

NOVEMBER 15, 2022

Successful digital marketing entrepreneur Dan Lok got his start in the copywriting industry this way — by apprenticing with his copywriting mentor Alan Jacques: “Why did this work out so well? For example, a headline like “How to be a freelance writer in 2016” is a great candidate for modernization. (On

Freelance 126

Freelance Writing Portfolio Proofreader 126

Content Marketing Institute

AUGUST 6, 2018

Editor’s note: You may have missed this article when CMI published it in 2016. Now that the days of organic social media distribution for content marketing are long in the rear view, the most valuable social media tools are the advertising features of the platforms themselves. Daniel Knowlton, f ounder, KPS Digital Marketing.

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Social Media Media Marketing Storytelling 111

Content Marketing Institute

OCTOBER 29, 2018

So, as an editorial team, we have changed the headline and image accordingly to hopefully better reflect our aim with the post. Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor for that. Robert_Rose Click To Tweet. Tell it well.

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Content Marketing Marketing Content Editorial 73