The Creative Penn

JANUARY 26, 2023

What are some of the tools and why are creative direction, voice, and taste, so important? In the first 28 mins of the podcast, I give an extended introduction about the various legal cases around AI and copyright , my thoughts on the best way to approach it for your creative work, and how to use AI tools ethically and responsibly.

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Creativity Projects Government Text 98

The Creative Penn

NOVEMBER 13, 2022

And then quite a few years later, I was working at the Environment Agency and I was responsible for communication skills training. So I started publishing in December 2017. It's something that I can be more creative with because it's something that I've come up with. I had to test out a business writing course.

Ads 98

Ads Sales Publisher Publishing 98

Content Marketing Institute

NOVEMBER 19, 2017

During 2017, there has been a flood of practical, relevant, and well-written content marketing books for marketers of all levels of experience and expertise. The Lead Machine’s strength is Rich Brooks’ empathy for the small businesses his agency, flyte new media, works with daily. Chapter 4: Native Advertising.

Content Marketing 108

Content Marketing Marketing Manufacturing Content 108

Smart Blogger

JUNE 5, 2023

A Brief Timeline of Facebook’s Major Controversies 2007: Facebook introduces Beacon — an advertising platform that automatically notified users’ Facebook friends when they made an online purchase through specific (popular) shopping sites. Who Should Use Ello Ello is the perfect online community for artists, creatives, and art lovers.

Social Media 111

Social Media Content Creator Utilities Agency 111

Content Marketing Institute

OCTOBER 14, 2017

In the news, we discuss Google’s olive branch to publishers (and why it may not mean what we think it means), Amazon’s blitz on the advertising business, and Blue Apron’s decision to double-down on podcasting. 00:01): An advertising blast from the past: “Westinghouse’s single-dial controls.”

Content Marketing 86

Content Marketing Publisher Publishing Publishing 86

The Creative Penn

FEBRUARY 27, 2023

Did you have to learn how to be a marketer, as well as the creative side? How can people change their mindset around marketing and business, as well as focus on creativity? So starting in 2017 when I released Her , it been successful, and it's still successful. Advertising, I don't advise that you advertise to your shop.

Landing Page 98

Landing Page Ads Publisher Publishing 98

The Creative Penn

JANUARY 30, 2023

Why might using your face to advertise your books be a good idea? Does it help you creatively? So yes, it's funny how we do that, but I do think it helps creatively. And it's really interesting because the most reliable way I've discovered to improve my Amazon sales is to just advertise my direct sales. Steve: Absolutely.

Advertising 98

Advertising Copy Sales Publisher 98

The Creative Penn

NOVEMBER 4, 2022

And so, a lot of us will land in marketing comms, but it wasn't as creative for me as I wanted it to be. The Bookseller, 2017 ]. Lots of Facebook advertising, all kinds of Instagram advertising, but it still felt very U.S.-based. She's at an agency now that, they're fairly big. My husband is former army.

Publisher 98

Publisher Publishing Publishing Banking 98

Content Marketing Institute

JANUARY 16, 2018

As Paul Roetzer, founder of the Marketing Artificial Intelligence Institute, told the CMW 2017 audience , you don’t need a degree in computer science or computational mathematics to incorporate AI into your content efforts: “You don’t have to know how it works. Give reality a little creative license. SarahMidMO Click To Tweet.

Brand 105

Brand Content Storytelling Editorial Team 105

Content Marketing Institute

JULY 20, 2018

In mid-2017, NASCAR leaders united the teams and put Evan, who reports to NASCAR CMO Jill Gregory, in the driver’s seat. Creative design for all of NASCAR, including licensing, event signage, executive presentations, and more. Creative design for all of NASCAR, including licensing, event signage, executive presentations, and more.

Storytelling 57

Storytelling Entertainment Social Media Collaboration 57

Quick Sprout

DECEMBER 6, 2022

Notice that the graph I used in the example above is from 2017. That’s when you need to get creative. If your website is cluttered with too many pictures, advertisements, colors, and blocks of text, it can appear untrustworthy. Use your creativity to devise even more advanced and informative content within your niche.

SEO 143

SEO Keywords Search Engine Optimization Social Media 143

Neil Patel

SEPTEMBER 28, 2020

You likely already know how important creativity is when it comes to digital marketing. Not all agencies are built the same. So, if you’re working with an agency to help you do so, they need to have some actual marketing chops. Make sure that the agency you want to work with offers other services besides analytics.

Agency 134

Agency Digital Marketing Utilities Education 134

Content Marketing Institute

OCTOBER 20, 2017

A long time ago, I was a designer for a small advertising agency. In a 2015 article on Bannersnack, we included lessons learned from David Ogilvy, the father of modern advertising, that relate to online marketing. You just have to be creative about the type of content your community loves to consume. Flip books.

Blog Post 111

Blog Post Post Content Blog 111