Neil Patel

SEPTEMBER 15, 2020

Pinterest debuted The Taste Graph in 2017 to enhance targeting. If your goal is to sell on Pinterest, set up a Pinterest Business Account , which comes with an array of personalized support, creative strategies, and campaign guidance. Similar to the way Google functions, keywords affect what appears in Pinterest search.

SEO 145

SEO Keywords Brand Awareness Content Creator 145

Neil Patel

AUGUST 25, 2020

In 2017, PPC advertisers invested over $10 billion dollars. . Some excel at specific advertising types, while others specialize in creating excellent customer experiences across every platform. The era of designing creatives and writing copy for desktop first… is over. PPC advertising doesn’t exist in a vacuum.

Agency 133

Agency Landing Page Digital Marketing Ads 133

The Creative Penn

APRIL 21, 2024

How can you build a creative, sustainable career as a ‘mid-list' indie author? I started seriously indie publishing in 2017, and here we are today. That's always been my task as a creative. First of all, I didn't have a big enough catalog to do advertising for, but everyone said you have to do advertising.

Social Media 52

Social Media Publisher Publishing Publishing 52

Neil Patel

JANUARY 27, 2021

Craig Davis , the former Chief Creative Officer at marketing communications firm J. The average blog post was 808 words in 2014, but was 1142 words in 2017. They don’t want spam clogging their inbox. People want high quality, useful, relevant, and engaging content about things that matter to them. This will continue.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Content Marketing Institute

FEBRUARY 28, 2018

Rather than pay to advertise its content, the marketing team focuses on creating videos captivating enough to earn coverage on the news and in industry media. Here’s the winery’s parody, Despacito Embotellado (bottling slowly) of Despacito , one of the biggest hit songs of summer 2017. Share bloopers and outtakes. Conclusion.

Content Marketing 105

Content Marketing IT Marketing Content 105

Content Marketing Institute

AUGUST 9, 2018

Marketers have long practiced personalization in content marketing, developing over time more sophisticated ways of personalizing the customer journey – whether through marketing automation and progressive profiling or using programmatic advertising to support our content path. WashPost HS Sports (@WashPostHS) September 2, 2017.

Marketing 62

Marketing Retail Entertainment Manufacturing 62

Content Marketing Institute

DECEMBER 21, 2018

Here are some of the best options published in 2018 (and, in one case, the closing months of 2017). I was excited to hear that Jay and Daniel wrote a book about word-of-mouth advertising. As someone who appreciates the power of word-of-mouth advertising, I was impressed by the depth of information. Chan Kim and Renee Mauborgne.

Content Marketing 89

Content Marketing Storytelling Marketing Content 89

Content Marketing Institute

NOVEMBER 11, 2017

00:01): An advertising blast from the past: “Buster Brown Shoes” (00:30): Robert muses on this week’s theme: How big are the shoes you have to fill? (05:25): 05:25): Welcome to Episode 208: Recorded live on November 5, 2017 (Running time: 1:05:08). (06:45): Download this week’s PNR: This Old Marketing podcast.

Content Marketing 82

Content Marketing Marketing Content Contractor 82

Smart Blogger

NOVEMBER 2, 2022

In 2017, 57% of people aged 16-64 reported discovering brands through celebrity endorsements. Check out Quuu Promote ’s collage of client logos on its homepage, which creatively displays them twice. Improper use of testimonials: Avoid false advertising by getting testimonials from genuine customers. Celebrity Endorsements.

Brand Awareness 92

Brand Awareness Social Media Food Promotion 92

The Creative Penn

JANUARY 26, 2023

What are some of the tools and why are creative direction, voice, and taste, so important? In the first 28 mins of the podcast, I give an extended introduction about the various legal cases around AI and copyright , my thoughts on the best way to approach it for your creative work, and how to use AI tools ethically and responsibly.

Creativity 98

Creativity Projects Government Text 98

Neil Patel

FEBRUARY 4, 2021

In late 2017, NP Digital was born, ready to deliver digital marketing services at a superior level. We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. It wasn’t long before people started asking for more.

Digital Marketing 126

Digital Marketing Agency Marketing Portfolio 126

Content Marketing Institute

NOVEMBER 20, 2017

For instance, according to one report Paul points to, Coca-Cola is “ditching flesh and blood creatives in favor of software algorithms in an experiment to see whether AI bots have what it takes to beat their human masters.”. It has more than tripled its ROI and increased its customer base by 30%,” as reported in this article in March 2017.

Marketing 107

Marketing Content Agency Content Marketing 107

ProBlogger

DECEMBER 16, 2016

Useful Social Media Image Size Cheat Sheet, 2017 Edition | Petapixel. But if Facebook advertising is your aim, better add these to your game. Influencer marketing: where we’re headed in 2017 | Search Engine Watch. Snapchat introduces Groups with up to 16 people, plus new creative tools | TechCrunch. Paintbrushes!

Blog 33

Blog Blogging Social Media Collaboration 33

The Creative Penn

NOVEMBER 13, 2022

So I started publishing in December 2017. It's something that I can be more creative with because it's something that I've come up with. I think it takes a lot of work in terms of understanding what your targets are and who your readers are, so that your advertising is working in conjunction with the algorithm recommending to people.

Ads 98

Ads Sales Writer Publisher 98

ProBlogger

JUNE 1, 2017

Attracting and retaining an email list that ultimately turns into customers means finding creative ways to get in front of them and continually providing value. Even in 2017, content remains one of the most effective ways to convert clicks into customers but not just any content. Take Facebook for instance.

Social Media 51

Social Media Media Landing Page Education 51

ProBlogger

JANUARY 9, 2017

Let’s not get to the end of 2017 and wish you’d finally taken the plunge. This is particularly useful if you have an online business and the usual advertising options just do not work for you. It’s never been easier to be the captain of your own creative ship and price and sell however you want to.

Blog 53

Blog Blogging Manufacturing Retail 53

Content Marketing Institute

NOVEMBER 19, 2017

During 2017, there has been a flood of practical, relevant, and well-written content marketing books for marketers of all levels of experience and expertise. David’s ongoing blog posts keep him in touch with the latest creative opportunities and threats. Chapter 4: Native Advertising. Chapter 3: Converged Media.

Content Marketing 108

Content Marketing Marketing Manufacturing Content 108

ProBlogger

JANUARY 9, 2017

Let’s not get to the end of 2017 and wish you’d finally taken the plunge. This is particularly useful if you have an online business and the usual advertising options just do not work for you. It’s never been easier to be the captain of your own creative ship and price and sell however you want to.

Blog 45

Blog Blogging Manufacturing Retail 45

The Creative Penn

JANUARY 22, 2023

I found our friend Mark Dawson, did the advertising course , and suddenly, I sold many books. Then another game changer was me advertising my Spanish books in the US, and that's right now where most of my income comes from. And then I got kind of obsessed with it. I can really afford to say no many times. So that also took a lot.

Sales 98

Sales Proofreader Consulting Copy 98

The Creative Penn

DECEMBER 18, 2023

If you join the community, you get an extra solo Q&A show monthly, as well as behind-the-scenes videos on AI and creative business, plus, discounts, early access, and more. She’s also an award-winning podcaster, creative entrepreneur, and international professional speaker. At the time of writing this, the show has had over 9.3

Retail 98

Retail Pharmaceutical Creativity Publisher 98

Smart Blogger

JUNE 5, 2023

A Brief Timeline of Facebook’s Major Controversies 2007: Facebook introduces Beacon — an advertising platform that automatically notified users’ Facebook friends when they made an online purchase through specific (popular) shopping sites. Who Should Use Ello Ello is the perfect online community for artists, creatives, and art lovers.

Social Media 111

Social Media Content Creator Utilities Agency 111

Smart Blogger

JANUARY 23, 2024

Also, mastering the oxymoron is an elegant way to weave clever wordplay into your creative writing. Example of Oxymorons in Pop Culture Modern pop culture works hard to attract the attention of the targeted viewer or reader in today’s flood of advertising. Here are 67 examples that we think you’ll love.

Government 102

Government Script Food Concept 102

The Hoth

NOVEMBER 3, 2022

It proved to be a phenomenon amongst gen Z’ers, which led ByteDance to acquire the company and merge it into TikTok in 2017. . In short, TikTok creators are only limited by their own creativity. TikTok offers four ways to advertise on its platform: TopView. Entertainment . TikTok Ad Formats . In-feed ads. TikTok Ad Costs .

Marketing 105

Marketing Entertainment Education Content Creator 105

Neil Patel

MARCH 30, 2023

Facebook Ads are one of the more popular advertising options for people who are new to online marketing. It’s why there are more than 3 million businesses that advertise on Facebook. million people were interested in your product, you wouldn’t need Facebook to advertise. then this post is for you! million to 1.4 Because if 1.4

Ads 113

Ads Landing Page Advertising Copy 113

The Creative Penn

AUGUST 21, 2023

Plus, my next book for authors Writing the Shadow: Turn Your Inner Darkness Into Words will be out on Kickstarter in October, sign up for the pre-launch here ; Great examples of creative extras in Sara Rosett's campaign Murder in the Alps ; and I'm on the Travelling Through Podcast on a walk and talk along the canal.

Insurance 98

Insurance Creativity Advertising Publisher 98

The Creative Penn

APRIL 29, 2024

Join the community at Patreon.com/thecreativepenn Dan Blank helps authors develop a human-centered approach to marketing through his book, Be the Gateway: A Practical Guide to Sharing Your Creative Work and Engaging an Audience , as well as his podcast, The Creative Shift , and his coaching and consultancy services at WeGrowMedia.com.

Marketing 52

Marketing Social Media Creativity Publisher 52

Smart Blogger

NOVEMBER 16, 2023

For some, it’s the endless scroll-through content that feels more targeted at advertisers than Twitter users. TikTok TikTok has rapidly become the go-to app for short, engaging video content, drawing in a global audience with its addictive mix of music, humor, and creativity. Why Use Twitter Alternatives?

Social Media 64

Social Media Recruitment Text Government 64

The Creative Penn

OCTOBER 30, 2023

I think 2017, or something like that. I mean, our social media feeds have got it, advertisements are everywhere we go, you get promotions and author groups. I mean, I get text message advertisements now. I think every business should have a savings account , especially creative businesses like indie writing.

Management 98

Management Retail Promotion Sales 98

The Creative Penn

FEBRUARY 27, 2023

Did you have to learn how to be a marketer, as well as the creative side? How can people change their mindset around marketing and business, as well as focus on creativity? So starting in 2017 when I released Her , it been successful, and it's still successful. Advertising, I don't advise that you advertise to your shop.

Landing Page 98

Landing Page Ads Publisher Publishing 98

Smart Blogger

JULY 30, 2023

Statista also projects the number of emails sent daily to increase from 269 billion in 2017 to 376 billion by 2025. Add on the advertising expense, plus the uncertainty of customer conversion and email marketing clearly comes out on top. Statisa has a mind-blowing fact : in 2020, there were 4 billion email users. Crazy, right?

Marketing 82

Marketing Social Media Copywriter Copywriting 82

Content Marketing Institute

OCTOBER 14, 2017

In the news, we discuss Google’s olive branch to publishers (and why it may not mean what we think it means), Amazon’s blitz on the advertising business, and Blue Apron’s decision to double-down on podcasting. 00:01): An advertising blast from the past: “Westinghouse’s single-dial controls.”

Content Marketing 86

Content Marketing Publisher Publishing Publishing 86

ContentWriters

SEPTEMBER 6, 2023

A bio does not have to be a creative writing masterpiece but should be able to persuade readers that a credible professional wrote the content. Blogs are effective because today’s consumers want to engage and build loyalty with a brand rather than respond to advertising. Author bios are also living pieces.

Education 59

Education Writer Content Creator Brand 59

The Creative Penn

MAY 6, 2024

How can you use automation and tools to help you streamline your creative and business processes so you can get back to the writing? In 2016/2017, I was in Austin, Texas, and I went to a bunch of meetings for NaNoWriMo. Especially as creatives, I hear a lot of people say, “I just want to write the book.”

Social Media 52

Social Media Creativity Education Storytelling 52

The Creative Penn

JANUARY 30, 2023

Why might using your face to advertise your books be a good idea? Does it help you creatively? So yes, it's funny how we do that, but I do think it helps creatively. And it's really interesting because the most reliable way I've discovered to improve my Amazon sales is to just advertise my direct sales. Steve: Absolutely.

Advertising 98

Advertising Copy Sales Publisher 98

Content Marketing Institute

APRIL 12, 2018

We were hiding our light under a bushel,” says Will McKenna, describing the company’s marketing efforts in the talk he and Fred Macri gave at Content Marketing World 2017: Awakening a Sleeping Giant: Crafting a Successful Content Brand in an 86-Year-Old Enterprise. Our marketing was immature ,” Will says. It’s critical.”. Even better?

Brand 107

Brand Content Editorial Team Editorial 107

Content Marketing Institute

JANUARY 16, 2018

As Paul Roetzer, founder of the Marketing Artificial Intelligence Institute, told the CMW 2017 audience , you don’t need a degree in computer science or computational mathematics to incorporate AI into your content efforts: “You don’t have to know how it works. Give reality a little creative license. SarahMidMO Click To Tweet.

Brand 105

Brand Content Storytelling Editorial Team 105

The Creative Penn

NOVEMBER 4, 2022

And so, a lot of us will land in marketing comms, but it wasn't as creative for me as I wanted it to be. The Bookseller, 2017 ]. Lots of Facebook advertising, all kinds of Instagram advertising, but it still felt very U.S.-based. In Huntsville, Alabama, which is where I live, we have a lot of aerospace and defense.

Publisher 98

Publisher Publishing Publishing Banking 98