Neil Patel

AUGUST 27, 2021

After all, many people get their journey started writing free content in newsletters and blog posts. In 2017, Substack took the market by storm by allowing creatives, journalists, and bloggers to make money from their own email newsletters. Therefore, getting in the habit of publishing consistently is the best strategy.

Audience 137

Audience Social Media Creativity Writer 137

Moz

DECEMBER 16, 2020

I'm excited to share with you the results from that survey in this post. We'll go through what's changed — and what hasn't — for our readership since our last survey in 2017, and detail what those insights mean for the Moz Blog in 2021. On which types of devices do you prefer to read blog posts? Methodology.

Blog 57

Blog Blogging Social Media SEO 57

Content Marketing Institute

JULY 6, 2018

Paolo Mottola, managing editor at REI Co-op and the 2017 Content Marketer of the Year, has demonstrated again and again how content can drive more than interest and engagement – it can drive action. REI’s content mix includes everything from blog posts to video how-to’s and from short films to, more recently, podcasts.

Content Marketing 106

Content Marketing Marketing Content Retail 106

Neil Patel

DECEMBER 26, 2020

Armed with this, your online promotion efforts are going to help drive meaningful engagement and, ideally, increase event attendance. If you want, you can create blog posts that discuss information relevant to the event. Take a look at the Inbound 2017 event page from years ago. Create Content to Promote Your Event.

Promotion 145

Promotion Social Media Content Creation Ads 145

Neil Patel

JANUARY 13, 2021

I regularly tweet and use my Twitter account to promote my blog posts and other content. To succeed on Twitter, you’ll need an engaged following that responds and retweets your content. If you’re interested in learning more, I have a great article about tools to increase Twitter engagement. I’m up to 378,000 followers.

Social Media 137

Social Media Promotion Media Brand Awareness 137

Smart Blogger

NOVEMBER 2, 2022

In 2017, 57% of people aged 16-64 reported discovering brands through celebrity endorsements. This includes photos, videos, audio, reviews, ratings, comments, or blog posts. Influencers consistently create and publish popular web content. They also regularly engage with their social media followers. Certifications.

Brand Awareness 98

Brand Awareness Social Media Food Promotion 98

Content Marketing Institute

DECEMBER 7, 2018

No matter how far AI advances go, software will never replace a human for crafting an insightful and meaningful blog post. According to The Litmus 2017 State of Email Report , 68% of companies take at least one week to produce one email. No one post can provide all relevant tools in the space. What tasks do you automate?

Content Marketing 100

Content Marketing Proofreader Marketing Editorial Team 100

The Creative Penn

NOVEMBER 20, 2022

This podcast is sponsored by Kobo Writing Life , which helps authors self-publish and reach readers in global markets through the Kobo eco-system. Do you feel that more highly paid speaking gigs become easier if you have a traditionally published book? It was really important to be commercially published. Dorie: Exactly.

Publisher 98

Publisher Publishing Publishing Creativity 98

Content Marketing Institute

MARCH 22, 2018

In early 2017, the iQ team borrowed a page from the traditional media playbook – focusing on sustaining loyal readers rather than a “more eyeballs” approach. Luke Kintigh, head of publishing at Intel iQ, shares how they did it. The true challenge of becoming a successful (brand) publisher is sustaining an audience, says @LukeKintigh.

Audience 109

Audience Editorial Team Editorial Social Media 109

Content Marketing Institute

OCTOBER 22, 2017

That’s because there are other ways to engage with brands – better ways (*cough* content marketing *cough*). More than 615 million devices now have ad-blocking software, according to PageFair 2017 Global Adblock Report. Websites w/blog content have 434% more search engine-indexed pages than those that don’t publish.

Content Marketing 111

Content Marketing Persuasion Marketing Content Creation 111

ProBlogger

SEPTEMBER 6, 2016

My blog post, 13 Things Mentally Strong People Don’t Do , went viral. But, almost no one knew why I had written that blog post. I decided to publish my list online. I never imagined that my post would go viral. I knew nothing about publishing and had no idea what to expect.

Blog Post 37

Blog Post Post Consulting Blog 37

Content Marketing Institute

NOVEMBER 12, 2017

Narrative Science launched a version called Quill Engage for free, but all it can do is translate Google Analytics into plain English for you or your clients. The Washington Post and Heliograf. WashPost HS Sports (@WashPostHS) September 2, 2017. The Post also has used Heliograf to cover hundreds of political races.

Content Creation 108

Content Creation Content Editorial Team Storytelling 108

Content Marketing Institute

OCTOBER 30, 2018

Do you struggle to create engaging content that lands you in the top spots of Google? The topic cluster methodology, also known as the “pillar-and-cluster” technique, was first detailed by HubSpot Research in 2017. Promotion of blog posts through social media. The topic clusters model. Topic cluster model explained.

Editorial Team 106

Editorial Team Content Manufacturing Keywords 106

ProBlogger

SEPTEMBER 8, 2022

There is the blogger who spends large chunks of time on social media networks, tending to their own community, engaging in other communities, leaving comments, links etc and contributing to online discussions. This article was first published Jul 14, 2017 and updated Sep 8, 2022.12. Spending Large Chunks of Time.

Social Media 49

Social Media Media Blog Blogging 49

Content Marketing Institute

NOVEMBER 20, 2017

It has more than tripled its ROI and increased its customer base by 30%,” as reported in this article in March 2017. Production, the second category of the AI framework, relates to marketing activities like these: creating, curating, and optimizing content, including blog posts, emails, landing pages, videos, and advertisements.

Marketing 107

Marketing Content Agency Content Marketing 107

Moz

AUGUST 6, 2019

Mainly because that’s what Google (aka the largest traffic driver of most sites) has clearly been clamoring for since their Panda update in 2011, RankBrain in 2015, and their “Fred” update (and by the way, Gary Illyes from Google coined “Fred’ for every unnamed Google update) in March, 2017. But how do you find these exceptional wordsmiths?

Content Writer 54

Content Writer Recruitment Writer SEO 54

Content Marketing Institute

NOVEMBER 19, 2017

No matter how large or small your business is, or how experienced you are in content marketing, these recently published books can help you take your content marketing to the next level. During 2017, there has been a flood of practical, relevant, and well-written content marketing books for marketers of all levels of experience and expertise.

Content Marketing 108

Content Marketing Marketing Manufacturing Content 108

ProBlogger

SEPTEMBER 7, 2022

There is the blogger who spends large chunks of time on social media networks, tending to their own community, engaging in other communities, leaving comments, links etc and contributing to online discussions. This article was first published Jul 14, 2017 and updated Sep 8, 2022.12. Spending Large Chunks of Time.

Social Media 26

Social Media Media Blog Blogging 26

ProBlogger

NOVEMBER 14, 2017

This post is by ProBlogger Writing Expert Ali Luke. You’ve finished your post, and you breathe a sigh of relief. After a quick edit you publish it to your blog, and wait for the comments, tweets, shares, or any sort of feedback. But some were really let down by poor post formatting: the post just didn’t look good.

Post 55

Post Text Writer Management 55

ProBlogger

JUNE 6, 2019

The post Three Key Things Successful Bloggers Do to Build Their Blogs Into Businesses appeared first on ProBlogger. This post is based on episode 192 of the ProBlogger podcast. A couple of years ago we published a fantastic guest post from John Stevens on the nine conversion habits of the world’s most successful bloggers.

Blogger 29

Blogger Blog Blogging Landing Page 29

ProBlogger

NOVEMBER 28, 2017

In my head I had an almost infinite list of blog posts I wanted to write. This habit has allowed me to transform my travel blog, and I’ve published more high-quality posts than I ever had before. But it has made a huge difference to my blog over the past year. At least, that’s what I told myself.).

Blog 46

Blog Blogging Freelance Projects 46

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. A search of Amazon.com for “marketing books” returns 324,225 titles.

Creativity 108

Creativity Content Marketing Marketing Content 108

Moz

OCTOBER 18, 2020

Posted by MiriamEllis The COVID-19 pandemic has upended the way we engage with local businesses. See my 2017 post on “ Why Your Review-Encouragement Software Is a Meat Grinder ”. But what do these new trends mean for the ways businesses market themselves online? Phil Rozek: Health and Wellness Services.

Hospitality 78

Hospitality SEO Consulting Landing Page 78

ProBlogger

JANUARY 8, 2018

My name is Darren Rowse and I’m the founder of problogger.com – a blog, podcast, event, job board, series of ebooks and a course all designed to help you as a blogger to start an amazing blog, to grow that blog, the traffic to it, the content on it, and to make some money from it as well. It received thousands of views.

Portfolio 34

Portfolio Blog Writer Blogger Writer 34

ProBlogger

DECEMBER 11, 2017

6 Reasons Why Your Blog Needs an Email Newsletter. Other Podcasts On Similar Topics: PB117: Case Study – How One Blogger Used a Blog Post, SlideShare Deck, Lead Magnet, Email Sequence and a Webinar to Earn Over $28,000. It helps us understand who is reading our blog because we can get feedback from those who subscribe.

Promotion 46

Promotion Text Blogger Publisher 46

Content Marketing Institute

OCTOBER 14, 2017

If you enjoy our show, we would love it if you would rate it or post a review on iTunes. In the news, we discuss Google’s olive branch to publishers (and why it may not mean what we think it means), Amazon’s blitz on the advertising business, and Blue Apron’s decision to double-down on podcasting. Source: Digiday ).

Content Marketing 87

Content Marketing Publisher Publishing Publishing 87

The Creative Penn

DECEMBER 18, 2023

In the intro, We used to do that [Seth Godin ]; Penguin Random House has acquired Hay House [ Publishing Perspectives ]; Business for Authors ; Your Author Business Plan ; OpenAI has announced a partnership with Axel Springer , the first publishing house globally to partner with them to integrate journalism with AI technologies.

Retail 98

Retail Pharmaceutical Creativity Publisher 98

Buffer

JULY 27, 2017

We started the Buffer Social blog in January 2011 and since then it has been a key component in the success of the company. We have published more than 1,000 posts—and we’re honored to receive more than 1.5 sessions in May 2017. sessions in May 2017. million visits every month.

Editorial 52

Editorial Social Media Blog Blogging 52

Content Marketing Institute

OCTOBER 26, 2018

Editor’s note: You may have missed the original article by Steve Rayson when it was published last year. million blog posts per month. With other CMS platforms contributing new content, the volume of new material added to the web each day now exceeds 2 million posts. I started a personal blog. Click To Tweet.

Content Creator 102

Content Creator Promotion Social Media Engineering 102

The Creative Penn

FEBRUARY 24, 2023

From the headlines this week, “Sci-fi publisher Clarkesworld halts pitches amid deluge of AI-generated stories.” [ The Guardian ] and “Hundreds of AI-written books flood Amazon.” [ The Independent ]. Here are the highlights and the full transcript is below. But as ever, the headlines are clickbait and we need to have a more nuanced approach.

Text 98

Text Creativity Publisher Publishing 98

Content Marketing Institute

APRIL 12, 2018

We were hiding our light under a bushel,” says Will McKenna, describing the company’s marketing efforts in the talk he and Fred Macri gave at Content Marketing World 2017: Awakening a Sleeping Giant: Crafting a Successful Content Brand in an 86-Year-Old Enterprise. People want to engage in content. What else can I tell them?”

Brand 107

Brand Content Editorial Team Editorial 107

Content Marketing Institute

MAY 11, 2018

In her 2017 Content Marketing World talk, Creating a Global Influencer Marketing Program at a Large B2B Brand , Amisha shares what she learned about using proactive, reciprocal actions to build successful relationships between SAP and industry personalities. Decide: Influencer relations or influencer marketing? But that’s not the case.

Brand 104

Brand Marketing Social Media Consulting 104

Content Marketing Institute

JUNE 27, 2018

Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. By a landslide, social media posts top the lists of types of content both B2C (96%) and B2B (94%) marketers say they use. Instant, one-click publishing is what makes Scoop.it!

Collaboration 111

Collaboration Content Editorial Editorial Team 111

Content Marketing Institute

JANUARY 16, 2018

As Paul Roetzer, founder of the Marketing Artificial Intelligence Institute, told the CMW 2017 audience , you don’t need a degree in computer science or computational mathematics to incorporate AI into your content efforts: “You don’t have to know how it works. Artificial intelligence in many forms. Automate content customization.

Brand 106

Brand Content Storytelling Editorial Team 106

The Creative Penn

JUNE 9, 2024

In the intro, The Hotsheet with Jane Friedman ; 20 ways you should be using AI in publishing [ PerfectBound ]; Artificial Intelligence? They had a dozen or fifteen or so books to place on the platform, and they were midlist authors in sort of a traditionally published ecosystem. Steve Pieper explains in this interview.

Advertising 52

Advertising Sales Ads Publisher 52

Content Marketing Institute

NOVEMBER 26, 2018

A BuzzSumo study, Content Trends 2018 , confirms it; in a review of 100 million articles published in 2017, the company found social sharing was half what it was three years earlier. One successful but often overlooked approach is publishing original research. The concept of publishing research isn’t new.

Content 93

Content Editorial Freelance Projects 93

Content Marketing Institute

DECEMBER 11, 2018

That will mean several things: Great writers and editors will have new career opportunities (and higher paying ones if Andy Crestodina’s prediction is right), and brands will take a closer look at their publishing schedules (cranking out a million mediocre pieces will only serve to hide your brilliant content). AllisonWert Click To Tweet.

Content Marketing 109

Content Marketing Storytelling Marketing Content 109