Content Marketing Institute

DECEMBER 28, 2017

October 7, 2017) edition, Robert relates his conversation with a marketing director who was considering quitting his job. After putting everything he had into working with his team to create excellent content, he was left “frustrated over where his work was going.”. Unfetter your thinking before you make editorial plans.

Content Marketing 98

Content Marketing Marketing Content Government 98

Content Marketing Institute

DECEMBER 11, 2017

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. Now I’ve started my own company helping businesses of all types develop editorial and content strategies that make sense. Content syndication shouldn’t be all about link building.

Editorial Team 86

Editorial Team Editorial Content Creator Content 86

Content Marketing Institute

JANUARY 31, 2018

Consider these findings on its engagement benefits from Edison Research’s 2017 Podcast Consumers report: Listener growth is strong: The percent of monthly podcast listeners has increased from 21% to 24% of the population year over year. Power of the podcast. Just how large an opportunity could podcasting represent for marketers?

Brand 106

Brand Storytelling Creativity Content Marketing 106

Content Marketing Institute

SEPTEMBER 6, 2018

Each one has demonstrated the important role content can play in embracing change – whether it’s attracting new audiences, pursuing new business opportunities, or sharing a new vision for tomorrow. 5 at Content Marketing World: Project of the Year. Winner: Project of the Year; Best New Print Publication – Editorial.

Content Marketing 73

Content Marketing Editorial Healthcare Entertainment 73

Content Marketing Institute

DECEMBER 29, 2017

Ask yourself: Does this gated content benefit our audience? Hint: Sales outreach following a content download likely isn’t an audience benefit unless the person asked to be contacted.). Sales outreach following a #content download likely isn’t an audience benefit, says @KimMoutsos. Click To Tweet. Click To Tweet.

Content Marketing 99

Content Marketing Marketing Editorial Content 99

Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. A search of Amazon.com for “marketing books” returns 324,225 titles.

Creativity 106

Creativity Content Marketing Marketing Content 106

ProBlogger

JUNE 26, 2019

Let’s look back at my keynote presentation titled, Evolve Don’t Revolve , from ProBlogger’s Evolve event in 2017. . Plus, the 2017 keynote features a Q & A with Pat Flynn, who shares how he achieved success by evolving his blog, Smart Passive Income. It’s also probably relevant for other content creators as well. .

Blog 24

Blog Blogging Blogger Architecture 24