Remove 2018 Remove Agency Remove Content Creator Remove Storytelling
article thumbnail

Go Behind the Scenes of Coca-Cola’s Storytelling

Content Marketing Institute

Kate Santore took the stage at Content Marketing World to share Coca-Cola’s storytelling ethos – and in the process inspired marketers to ask, “What if?”. HANDPICKED RELATED CONTENT: CCO Opens the Idea Garage for Inspiring B2B and B2C Content Marketing Examples. CCO: Which content creators inspire you?

article thumbnail

Buyer’s Guide to the Best Content Marketing Books of 2018

Content Marketing Institute

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Here are some of the best options published in 2018 (and, in one case, the closing months of 2017).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The 20+ Best Copywriting Blogs to Bookmark & Follow Now

Smart Blogger

Whether you’re a business owner, blogger, content creator, freelance writer, or freelance copywriter, mastering the art of writing emotionally compelling website copy is essential for: Attracting ideal customers. ABC Copywriting is a copywriting agency based in the United Kingdom. Convincing people to take action.

article thumbnail

Can You Still Use Infographics to Build Links?

Moz

However, they are still being used daily and gaining amazing placements and links for their creators — and the data shows, they are already more popular in 2018 than they were in 2013. Both my past experiences agency-side and my gut feeling would be that content creators are moving away from it as a core format for link building.

article thumbnail

GPT-3.5: The Robots Are Here to Take Over Your Writing, or Are They? Exploring Copywriting AI

Content Hacker

Today, Joe’s the founder of The Tilt , which you should read; and leads Creator Economy Expo (CEX) , which you should attend. Back in 2018-ish, Joe told me that by 2020, all content writers would be replaced by robots. Content Planning & Ideation for Agencies. I strongly disagreed! By a long shot.

article thumbnail

This Old Marketing Farewell Episode: Sometimes the End Is a Beginning

Content Marketing Institute

HANDPICKED RELATED CONTENT: Are You Ready for Content Marketing in 2018? Will advertising (paid media) completely die, and/or will it get replaced by content marketing? (29:32). What is your best advice to someone who wants to get started in the content marketing industry? (1:09:19). 60+ Predictions.

article thumbnail

How to Take Your Travel Content on a Better Trip

Content Marketing Institute

And, judging from the sheer number of content creators who operate in this space, I’m not the only one. You face significant challenges when it comes to successful storytelling in this space, not to mention plenty of competition. joderama Click To Tweet. joderama Click To Tweet. Time and place matter – a lot.