Content Marketing Institute

DECEMBER 19, 2018

This year, B2B and B2C brands elevated their creativity to inspiring levels. Here are 11 models she shared in her Idea Garage column in 2018: Velcro® entertains to promote trademark ( February ). If you do, the Velcro Brand Companies legal team might burst into song about the importance of using the VELCRO® trademark correctly.

Content Marketing 86

Content Marketing Government Marketing Food 86

Content Marketing Institute

JANUARY 16, 2018

If you read our recent 2018 Content Marketing Predictions e-book , you may have noticed how many experts anticipate tech-enhanced experiences to dominate the content landscape. For example, HubSpot’s Scott Brinker predicts chatbots and voice interfaces will experience explosive growth. Artificial intelligence in many forms.

Brand 103

Brand Content Storytelling Editorial Team 103

Content Marketing Institute

NOVEMBER 22, 2018

With this vision of mentorship in mind, our editorial team asked a few influential experts in the Content Marketing World community to share the best piece of advice they received from someone whom they look up to in the industry or someone who has inspired their content marketing career. Push the damn button. Focus on those things.

Content Marketing 89

Content Marketing Marketing Content Editorial Team 89

Content Marketing Institute

AUGUST 6, 2018

Instagram is my favorite social network because of its social storytelling simplicity. From fun personal accounts – like Small Chalk and Adam Padilla – to corporate brands, it connects more immediately and deeply with people than any other platform. Pura Vida was a brand built on social media, especially Instagram.

Social Media 111

Social Media Media Marketing Storytelling 111