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5 Tried-and-tested Strategies I’ve Used to Grow to 30K LinkedIn Followers

Buffer

I started as a content marketing consultant, leaving behind my nine-to-five corporate engineering job in 2018. I had dabbled in content marketing, but that moment five years ago was when I started taking freelancing more seriously. For instance, I’m a software engineer turned marketer.

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How to Start a Podcast in 14 Days

Neil Patel

Between the sound equipment, hosting options, learning to edit, and everything else that goes into starting a podcast, the very concept can be overwhelming. For instance, you can have your creative department working on your artwork while editorial hashes out the content calendar and you reach out to potential guests.

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Shaping Tomorrow: The Future of AI in Business and Life

Content Hacker

The concept of self-driving cars has moved from science fiction to reality thanks to advancements in artificial intelligence. For instance, marketers can now use AI to tailor campaigns more effectively based on consumer behavior insights. McKinsey’s research shows that AI can automate up to 50% of customer service tasks.

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Conversational Content: How to Market Through Text Messaging and Chatbots

Content Marketing Institute

And, as those of us who adhere to an inbound methodology know, when there’s an audience that actively wants to hear from you it’s important that you be prepared with the right content for that moment. Messaging fits content marketing mission. These concepts are the spirit of smart content marketing.

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How to Use Documentary Filmmaking Techniques to Craft Memorable Content

Content Marketing Institute

Though Vans’ first film project was released in 2001, the brand is still creatively knocking it out of the park in 2018. The central character shouldn’t be a scripted corporate mouthpiece because that won’t feel authentic to the audience. Don’t let your objectives rule your concept development. Click To Tweet. Be creative.

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Podcasting for Beginners: The Complete Guide to Getting Started With Podcasts

Buffer

Content marketing comes in many different shapes and sizes. People who listen to podcasts via cell phone grew 157 percent from 2014 to 2018. Michael Wolf,  chief analyst of NextMarket Insights (and a notable podcaster), sees podcasting as a less crowded content channel than blogging. OK, now back to the post.

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Grow Your Medical Practice with Help from a Healthcare Copywriter

Susan Greene

In 2018 Google released a broad core algorithm update designed to improve the quality of its results. Choosing to have someone else handle the promotion and content marketing of your medical practice allows you to grow your practice while you stay focused on what you do best — treating your patients. * * *.